iWorld
TVF goes “Tripling” with Tata Tiago
MUMBAI: Road tripping with your favourite people is bliss. We have all been there. Famous for its brainchild Pitchers and Permanent Roommates, YouTube’s series heavyweights The Viral Fever (TVF) has added a new feather to its hat.
For those who have done it in the past, TVF’s new web-series Tripling will give them a flashback and those who haven’t will immediately start planning.
Written by Akarsh Khurana and Sumeet Vyas, the five episodic show spanning over 20-25 minutes revolves around three distant siblings who come closer on a road trip trying to deal with their individual crisis.
Chandan (Sumeet Vyas), a homeless and jobless man whose marriage seems to be falling apart with Chanchal (Maanvi Gagroo) married into royalty regretting the isolation and responsibility that comes with the title and Chitvan (Amol Parashar) a laid back DJ decide to hit the roads. The show is slated to launch on 28 August. It also stars Kunal Roy Kapoor, Kumud Mishra and Shernaz Patel.
“I started working on the concept six months back and after three or four drafts we finalised the script. I was very keen on writing a road-trip story and wanted it to be different,” says Vyas.
Targeted at the 14-45 age group who can relate to the content, TVF is making this web series in association with Tiago from Tata Motors. Directed by Rajesh Krishnan, the entire show has been shot by G Srinivas Reddy on a Cannon C300 using a two camera set-up.
The series was shot at a stretch with a crew of 30-40 in various places- Mumbai, Rajasthan, Jodhpur, Manali, etc. The catchy music has been composed by Amar Mangrulkar.
According to sources close to the development, Tata Motors has shelled out an eye-popping amount of Rs 2.5-3 crore for backing the production.
“Just like our past shows, TVF will not push this series exceedingly. We will target audiences from the tier 2 and tier 3 cities,” adds producer of the show Sameer Saxena. He is also working on the second season of Pitchers that will be launched early in 2017.
Except teasers and a few hoardings in the top five metro cities, the trailer of the show has been successfully launched with 3,000 likes on the channel within 24 hours. Going by one of the dialogues from the show, Crisis ke time pe family hi kaam aati hai, TVF definitely has one more winner on its hands.
iWorld
Subedaar puts Indian original cinema on the global map with record-breaking Prime Video debut
MUMBAI: Prime Video has a runaway hit on its hands. Subedaar, the gritty action drama starring Anil Kapoor, has stormed to become the most-watched Indian original movie on the platform in its opening weekend, cracking the Top 10 across 31 countries and landing in 91 per cent of India’s pin codes within days of its March 5 premiere.
The film, a visceral, emotionally-charged story of a retired soldier, Subedaar Arjun Maurya, wrestling with civilian life amid crime and corruption, has struck a nerve. Directed by Suresh Triveni and co-starring Radhikka Madan, Mona Singh, Saurabh Shukla, Aditya Rawal, Faisal Malik, and Khushboo Sundar, the film is already being hailed as a showcase for what Indian original storytelling can achieve on the world stage.
“Subedaar’s success is a reflection of the growing scale and global resonance of Indian storytelling,” said Nikhil Madhok, director and head of originals at Prime Video India. “The film’s emotional narrative, its rooted portrayal of a soldier confronting his toughest battles beyond the battlefield, has struck a chord. Anil Kapoor delivers an acting masterclass, while Suresh Triveni’s solid direction and great performances from the ensemble cast have resulted in love and appreciation from customers across the world.”
Kapoor, 62, has been here before, but rarely at this altitude. Written by Triveni and Prajwal Chandrashekar, with dialogues by Triveni, Saurabh Dwivedi, and Chandrashekar, the film is a production by Opening Image Films in association with Anil Kapoor Film & Communication Network (AKFCN), produced by Vikram Malhotra, Kapoor, and Triveni.
Subedaar streams exclusively on Prime Video in Hindi, Tamil, and Telugu across India, and in over 240 countries and territories worldwide.
For Prime Video, the numbers tell the real story: one weekend, one film, a global footprint, and a very loud signal that Indian original cinema is no longer just travelling well. It’s arriving.
