MAM
Orgatre’s introduces an eco-friendly beauty range
Mumbai: Beauty brand Orgatre has launched an eco-friendly beauty range of products that are formulated with a holistic approach to beauty using VITAMILS a unique blend of essential oils to effectively nourish and rejuvenate the skin and hair, the products are suited for all skin types.
Orgatre’s products are a testament to natural sustainability as they are completely cruelty-free and made with organic ingredients to give skin the much-needed love and care. Each formulation is crafted with meticulously sourced organic ingredients, meticulously selected to give your skin the nourishment and care it deserves.
Orgatre provides ethical skincare solutions that promote a positive relationship between beauty and the environment.
Orgatre’s Lush Lip Combo – Vibrant Matte Elegance Infused with Natural Hydration
A testament to elegance and reliability in beauty. Orgatre’s Lush Lip Combo is made with premium, non-toxic components like Jojoba Oil, that result in lips staying vibrant and nourished. Its weightless texture smoothly glides on for a perfect matte look and is enhanced with Vitamin E for suppleness. Style and reliability are given priority in this product, which is free of cruelty and parabens. It guarantees hydration and skin renewal because it is infused with skin-loving nutrients including Rosa Canina Seed Oil and Rosehip Seed Oil. Orgatre’s Lush Lips Matte Lipstick line offers a versatile spectrum of tones that are guaranteed to last all day and define your lips with a non-sticky, matte finish.
Orgatre Damage Repair Shampoo
Orgatre’s Damage Repair is formulated with the use of powerful ingredients such as Collagen Powder, Pea Peptide, Cedarwood Oil and Rosemary Oil. Collagen powder strengthens the hair follicle while Pea Peptides smoothens the locks and makes them silky. Cedarwood Oil effectively cleans, balances the scalps pH and regulates the production of sebum. Rosemary Oil is a potent ingredient that adds lustre to the hair and prevents it from greying. This revolutionary formula strengthens the hair from within while promoting growth and minimising split ends. This shampoo also contains Vitamins F, E B7, B3 and B5 which nourish the scalp and restore the hair’s original lustre. The combination of essential oils like Rosemary, Argan, Avocado, Cedarwood and Peppermint add moisture and strength, revitalising the damaged hair.
Unleash Smooth Perfection: Orgatre Veta Hair Removal Foam
Orgatre Veta Hair Removal Foam is a Unisex, cutting-edge, hassle-free hair removal solution. This foam spray is painless and uses cutting-edge technology, transforming conventional hair removal techniques. It is enhanced with nourishing ingredients. Its rapid action and simple application assure even coverage, leaving the skin feeling silky and smooth in no time. Its hair-dissolving ingredients effectively remove unwanted hair while minimising skin irritation, and it is designed to be delicate on the skin. This foam is a mess-free, multipurpose solution for hair removal that works well on a variety of body parts. Designed with your comfort and convenience in mind, Orgatre Veta Hair Removal Foam provides long-lasting smoothness.
Elevate Your Hairstyle: Hair Powder Wax Volumizer
Orgatre’s Hair Powder Wax Volumizer is the ultimate solution for effortlessly achieving stunning and voluminous hair. This cutting-edge hair styling product is painstakingly crafted to add volume and texture to your hair, boosting its fullness and thickness for a more voluminous look. Its special powder ingredients make application simple and guarantee even dispersion for a perfect finish. This volumizing powder wax is infused with wax, providing additional styling flexibility and maintenance, making it simple to style your hair. Its texturizing effect creates a textured finish that is perfect for shaping and styling. It provides a long-lasting hold throughout the day, ensuring your hairstyle stays in place. This matte-finish hair volumizing powder wax is easy to use and defines every hair strand, giving a structured and finished look without the need for professional assistance.
Orgatre Hair Growth Serum 2.0: A Revolutionary Formula for Stronger Strands and Thicker Beards
Orgatre’s Hair Development Serum 2.0, a powerful concoction meticulously crafted to maximise the development of your hair and beard. This revolutionary VITAMILS blend, rich in vitamins and essential oils, is combined with elements that have been scientifically proven to create a serum that will completely change the way you take care of your hair. The Orgatre Hair Growth Serum 2.0 includes potent ingredients that promote healthier hair. Aloe vera extract promotes growth and soothes the scalp, while Green Tea Leaf Extract stimulates growth, reduces hair loss, and combats dandruff. Additionally, Anagain and Redensyl promote growth, thickness, and density. It’s an all-in-one solution for improving hair quality and shine that is suitable for any skin type.
Brands
Malaika Arora launches Maejoy accessories brand with Myntra partnership
New label debuts with 250 plus handbags and lab grown diamond jewellery.
MUMBAI: When style meets sparkle, a new brand is ready to take centre stage. Actor and entrepreneur Malaika Arora has launched a lifestyle accessories label called Maejoy, developed in collaboration with Exceed Entertainment and Myntra Jabong India Private Limited (MJIPL), the B2B wholesale arm of Myntra. The brand enters the market with a debut collection of more than 250 styles spanning handbags and lab grown diamond jewellery, two categories that continue to define everyday personal style for modern consumers.
The handbag lineup includes crossbody bags, structured shoulder bags, bucket bags, totes, backpacks, clutches and workwear inspired designs. The pieces are crafted using materials such as synthetic leather, raffia, braids, satin, rhinestones and metallic finishes.
Alongside the bags, Maejoy has introduced a jewellery range featuring lab grown diamond rings, earrings, pendants, bracelets and tennis bracelets. The pieces are set in 925 sterling silver bases with gold, silver and rose gold tones, and include diamonds certified by IGI and GCI.
Positioned as a premium yet accessible accessories label, Maejoy is built around the philosophy “The Joy of Being Me”, aiming to blend aspirational fashion with everyday usability. The brand’s positioning centres on three pillars: authenticity, empowerment and accessibility.
Arora described the venture as a natural extension of her long association with fashion and personal style.
“Maejoy is a labour of love. Throughout my career, whether on screen, in business or through personal style, I have always believed fashion should feel empowering yet effortless. The Joy of Being Me celebrates individuality while making global fashion trends more accessible,” she said.
MJIPL, CXO and head of house of brands Suman Saha said the brand brings together Arora’s style perspective with a strong opportunity in the accessible premium accessories segment.
“Maejoy combines Malaika Arora’s distinctive style sensibility with fashion forward designs that we believe will resonate strongly with consumers looking for elevated yet wearable accessories,” he said.
Exceed Entertainment CEO Afsar Zaidi added that building celebrity led brands requires balancing authenticity with market viability.
“Malaika commands respect both as a fashion icon and a businesswoman. Bringing her creative vision together with Myntra’s brand building expertise creates a strong foundation for Maejoy,” he said.
The collection is available exclusively on Myntra through its website and mobile app, making the brand accessible to millions of shoppers across India as it steps into the competitive lifestyle accessories space.
