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Apalya appoints Deepa Kulshrestha & Bharat Prem as VPs

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MUMBAI: Apalya Technologies, a video delivery company, has announced the appointment of Deepa Gupta Kulshrestha as vice president and head of sales and Bharat Prem as vice president of global sales.

Kulshreshtha will lead the business development efforts and set strategic direction for sales while Prem will drive global sales of its OTT platform myplex in the telco/ broadcast/ pay TV sections of the media spectrum.

Apalya CEO Vamshi Reddy said, “I am delighted to welcome Deepa and Bharat to Apalya. Both are highly effective, accomplished leaders with proven track records of growing a business into a global leading brand. Their end-to-end understanding of the media ecosystem and adaptive approach towards new businesses will help catalyse our goals of accelerated growth.”

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Prior to joining Apalya, Deepa worked with Ericsson where she headed the media vertical & media delivery and also set up the Partner Program. Her 24 years of experience encompasses various roles such as sales lead in Redback, head of sales operations for SAARC in UTStarcom and project manager in Nokia.

In a career spanning 22 years in media and broadcast, Bharat has led various global sales functions. Bharat has worked in the media & broadcast industry with the likes of France Telecom (GlobeCast) & Ericsson in the last 14 years. Prior to this, he was working in the IT & e-commerce space with the likes of Wipro & Commerce One (US).

Global online TV episode and movie revenues for 138 countries is expected to touch $83 billion in 2022, more than double the $37 recorded billion in 2016. The global OTT TV & video forecasts report estimates that $9 billion will be added in 2017 alone. 

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iWorld

Sony LIV acquires worldwide digital rights for Marathi romance Toh Ti Ani Fuji

Film shot in Japan and India to stream exclusively on the platform from 10 April 2026.

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MUMBAI: Love knows no language, but this Marathi romance is about to speak to audiences far beyond its roots and it’s doing so with a scenic detour through Japan. Sony Pictures Networks India has acquired the worldwide digital rights for the Marathi-language romance feature Toh Ti Ani Fuji (also known as Main, Woh Aur Fuji), with an exclusive direct-to-digital release on Sony Liv scheduled for 10 April 2026. Sony Pictures Networks India will retain exclusive worldwide theatrical and linear rights.

Filmed extensively in Japan and India, the film marks an unprecedented Marathi-language romance set on an international canvas. It explores how relationships evolve under the pressures of distance, time, and shifting emotional realities, using Japan not merely as a backdrop but as an emotional landscape that mirrors the characters’ inner journeys.

Written by Irawati Karnik and directed by Mohit Takalkar, the story follows a deeply passionate relationship that gradually turns toxic due to contrasting personalities, shifting priorities, and unfair emotional expectations. Seven years after their separation, the former couple unexpectedly reunite in Japan, reopening old wounds and unspoken desires while questioning whether love altered by time can ever find its way back.

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Producer Shiladitya Bora said the partnership with Sony Pictures Networks India reflects the growing belief that “regional is the new mainstream.” He added that the film’s multi-language digital release on Sony LIV will help it connect with newer audiences across India and the world.

Director Mohit Takalkar described the film as an exploration of how love changes in today’s urban world, shaped by ambition, geography, and the pressure to evolve. “It began as a very personal exploration of relationships, and to see it reaching a wider audience feels deeply satisfying,” he noted.

Actors Lalit Prabhakar and Mrinmayee Godbole highlighted the film’s intimate yet universal take on love, separation, and rediscovery. Godbole particularly praised how filming in Japan added a global dimension while keeping the story deeply personal.

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From a toxic romance that travels from India to Japan and back, Toh Ti Ani Fuji promises an emotionally layered story that feels both specific and universal. For Sony LIV viewers, this first-of-its-kind Marathi film offers a chance to experience love, loss, and second chances with a refreshing international flavour.

The film streams exclusively on Sony LIV from 10 April 2026.

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