GECs
Zee becomes the first major broadcaster to declare mrp
MUMBAI: Zee Entertainment Enterprises Limited (ZEEL) becomes the first major broadcaster in the country to announce MRP of all its channels under the new regime as per Regulation dated 3rd March 2017. ZEEL uploaded details of A-la- carte MRP of its channels on the website on Friday 31st August 2018. Besides declaring A-la-carte prices, ZEEL has also announced MRP of various bouquets, which comprises its leading channels.
The A-la-carte of all SD & HD channels are under Rs. 19 per month. The MRP of the basic bouquet for the Hindi Speaking Market (HSM) starts at Rs. 45 per month for a suite of 23 channels. This includes channels like Zee TV, &TV, Zee Cinema, &Pictures, Zee News, Zee Anmol, Big Ganga and many more. ZEEL has declared multiple bouquets available to consumers across the country at different price points. Premium English channels like Zee Café and &flix are available in a different bouquet. Each bouquet constitutes a mix of channels of different genres including General Entertainment, Movies, News, Infotainment and Music.
Zee group of channels constitute the largest entertainment network of the country, with the highest viewership share including all genres (Source: BARC viewership data, week 22 to week 34). Zee channels are ranked number 1 / number 2 across languages including Marathi, Bangla, Odia, Telugu and Kannada, and in other genres like Hindi Movies and Marathi Movies.
GECs
Vikram and Ajinkya Gandhe win Masterchef India season finale
Chef Sanjeev Kapoor joins judges for emotional MasterChef finale
MUMBAI: The latest season of MasterChef India concluded on a high note, with brothers Vikram Gandhe and Ajinkya Gandhe crowned winners in the grand finale aired on Sony Entertainment Television.
The duo from Nagpur lifted the coveted trophy and donned the show’s signature golden apron after a season that celebrated India’s diverse culinary traditions under the theme “Pride of India”.
This edition of the popular cooking reality show introduced a new jodi format, with 50 pairs from across the country competing in the Masterchef kitchen. Contestants brought personal stories, regional flavours and family bonds to the competition.
The grand finale featured the final three pairs: Vikram and Ajinkya Gandhe (brothers), Saisree and Chanda (mother and daughter), and Anju and Manju (sisters).
The finale was attended by celebrity chef Sanjeev Kapoor, who joined the show’s judging panel comprising Vikas Khanna, Ranveer Brar and Kunal Kapur.
Kapoor said the show has long served as a platform to celebrate India’s rich culinary heritage and provide passionate home cooks with a national stage. He noted that the current season reflected a confident India that takes pride in its roots while embracing new culinary ideas.
Judge Vikas Khanna said the contestants’ journeys and the memories created during the season would remain with the team long after the show’s conclusion. Ranveer Brar described the show as a family that continues to grow with every season, while Kunal Kapur praised the contestants’ creativity and determination.
With the finale now concluded, the latest season of MasterChef India once again highlighted how food can reflect identity, heritage and storytelling, inspiring home cooks across the country to pursue their culinary ambitions.
