MAM
Logicserve Digital appoints Sandesh Sathyanarayana as AVP of business alliances – South India
MUMBAI: Logicserve Digital, a digital marketing company and the Indian arm of Logicserve Group, has appointed Sandesh Sathyanarayana as AVP – business alliances to lead the business in Southern India. Sathyanarayana will work on expanding the company’s business portfolio and help strategize business models to service the existing as well as new clients.
Commenting on his appointment, Sathyanarayana said, “India is the fastest growing ad markets in the world and by 2020, roughly 25 per cent of the overall ad spend would be on digital channels. With rapid strides in AdTech, MarTech and automation, and an ever-increasing emphasis on transparency and privacy; digital marketing has been evolving faster than ever. This makes it challenging for brands to stand out and be noticed for the right reasons. That's where Logicserve Digital comes into the picture. We partner with brands and help them win the digital battle while consistently delivering impactful business outcomes. I am really excited to join the energetic Logicserve Digital family and use my expertise to help them achieve greater success in the future.”
Congratulating Sandesh on his new role, Logicserve Digital co-founder and CEO Prasad Shejale, commented, “This strategic appointment has been made at just the right time in our journey. Our Gurugram office started more than a year back. It was a good move for us as it led to a significant expansion of business and provided new growth opportunities. We envision a similar response with Sandesh’s appointment. We already have a decent share of that market. However, we believe, there are many more opportunities in this geography to bank on and expand the business multifold. I am looking forward to leverage Sandesh’s global experience and proven track record of successfully managing renowned global brands. He has a solid reputation of working closely with clients, understanding their pain points and partnering with them to visualise a bigger picture and design robust strategies around it. I am thrilled to have him as part of our growing team.”
A veteran in the marketing industry, Sathyanarayana brings over 10 years of strong experience across technology, brand, and agency side serving multiple facets of digital marketing. Prior to joining Logicserve Digital, Sandesh has worked with brands like Google India, Indian Overseas Bank, Ample technologies, amongst others. He has shaped digital marketing strategies of global brands across various industries. He has a great hold on Marketing Technology, Digital Transformation & Digital media.
Brands
Jubilant FoodWorks faces Rs 47.5 crore GST demand, plans appeal
Tax authorities flag alleged misclassification of restaurant services
MUMBAI:Â Jubilant FoodWorks Limited has landed in a tax tussle after receiving a GST demand of Rs 47.5 crore from the office of the additional commissioner of CGST and central excise in Thane, Maharashtra.
The order, issued under the provisions of the Central Goods and Services Tax Act, 2017, relates to an alleged incorrect classification of certain services under the category of restaurant services. According to the tax authorities, this classification resulted in a short payment of goods and services tax for the period between the financial years 2019-20 and 2021-22.
The demand includes Rs 47.5 crore in GST along with an equal amount as penalty, in addition to applicable interest. The order was received by the company on March 13, 2026.
In a regulatory filing to the BSE Limited and the National Stock Exchange of India Limited, the company said it disagrees with the order and believes its arguments were not adequately considered.
The company is preparing to challenge the decision and plans to file an appeal. It added that once the redressal process is complete, the demand is likely to be dropped.
Despite the sizeable figure attached to the notice, the company said it does not expect any material impact on its financials, operations or other activities.
The disclosure was signed by Suman Hegde, EVP and chief financial officer, who confirmed that the company received the order at 19:06 IST on March 13 and has already initiated steps to contest it.
The development places the quick service restaurant major in the middle of a tax debate that could hinge on how certain restaurant-linked services are classified under GST rules. For now, the company appears ready to take the matter from the tax office to the appeals desk.








