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Quintus Media inks 40+ hr deal with off the fence for its youtube channel ‘Free Documentary’
MUMBAI: International distribution and media agency Quintus Media has inked a deal with factual producer and distributor Off The Fence. The package includes over 40 hours of factual programming to be shown on Quintus Media’s YouTube channel Free Documentary. The deal covers a diverse range of programming across genres including Science, History, Crime and Lifestyle.
The shows which have been acquired by Quintus Media include Off The Fence Production’s own content Supercars: The Million Pound Motors (1 x 60’), Forever Young (1 x 60’) produced by Tell Tale Productions Inc., Are You Racist? (1 x 60’) produced by Mindful Media, My Mum Talks To Aliens (1 x 60’) produced by Joined Up Films, Lifers: Behind Bars (2 x 60’) produced by Firecrest Films Ltd and Chain Gang Girls (2 x 60’) from U.S. based Hoff Productions.
Free Documentary is one of the most successful independent documentary channels on YouTube. Featuring content from some of the world´s leading distributors and producers it reaches millions of doc enthusiasts every month.
Commenting on the deal Gerrit Kemming said: “We are not in the position to co-fund projects yet, but we are definitely starting to become a lucrative 2nd and 3rd window exploitation alternative for producers and distributors. With Off the Fence’s strong reputation for quality programming, I am delighted to offer some fresh and exciting documentaries to our viewers on Free Documentary.”
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Bharat Vedica launches ‘From Beehives to Bottle’ campaign
Honey brand uses honeycomb-inspired hexagon bottle and reels to celebrate nature’s craft.
MUMBAI: Bharat Vedica just bottled nature’s buzz because when bees build the perfect shape, the smartest thing a brand can do is copy the homework. Bharat Vedica, the wellness-focused organic brand under A Patel Venture, has rolled out a digital-first campaign titled ‘From Beehives to Bottle’ that traces honey’s journey from blossom to breakfast table. The storytelling series of Instagram reels follows bees collecting nectar, the transformation inside the hive, and the final bottling turning a quiet natural process into engaging short-form content.
At the centre of the narrative is the brand’s new hexagon-shaped honey bottle, directly inspired by the honeycomb’s geometry widely regarded as one of nature’s most efficient designs. The shape serves as both packaging innovation and visual metaphor for precision, balance and harmony in every drop.
Nutritionist Kiran Kukreja (Nutty Over Nutrition) appears in the campaign content, explaining raw honey’s everyday benefits and its role in modern wellness routines.
The reels have driven strong performance on Instagram, with the brand recording a high double-digit month-on-month increase in follower acquisition and impressions reaching multiples of the existing base significantly boosting top-of-funnel visibility and discovery among premium consumers.
Bharat Vedica MD Arvind Patel said, “Bees build honeycombs with remarkable precision, creating a structure that represents efficiency, balance, and harmony. The hexagon bottle draws inspiration from that natural design, translating the beauty of the hive into something people can experience in their everyday kitchens.”
The refreshed raw honey range includes Ajwain Flower Honey, Rose Petal Honey, Forest Honey and Saffron (Kesar) Honey, available in 250 g and 500 g sizes. It is currently sold on the brand’s website and Amazon, with wider retail availability planned soon.
In a wellness world full of loud promises, Bharat Vedica quietly lets the bees do the talking proving that sometimes the sweetest story isn’t invented in a boardroom, it’s already humming away in a hive.
