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Airtel subsidiary, Wynk, selects NAGRA’s cloud.SSP, the cloud-based security services platform for multi-DRM content protection

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MUMBAI: NAGRA, a Kudelski Group (SIX:KUD.S) company and the world's leading independent provider of content protection and multiscreen television solutions, today announced that its cloud-based Security Services Platform, cloud.SSP, was selected to secure streaming content and support a multi-DRM solution for Wynk, a subsidiary of Bharti Airtel Limited, India’s largest integrated telecom services provider. This latest win marks the first deployment of the cloud.SSP for an OTT pure play service in India.

“The ability for operators such as Airtel to deliver content to any device is a must in today’s digital environment,” said Stéphane Le Dreau, Senior Vice President Sales & Services at NAGRA. “The cloud-based NAGRA Security Services Platform with multi-DRM support allows operators to do that now directly from the cloud, reducing complexity by managing all devices under one unified system while ensuring best-of-breed security overall.”

NAGRA Security Services Platform (SSP) is an advanced, flexible and modular security platform enabling security for all two-way use cases such as cable/IP, IPTV, OTT or any hybrid scenario. NAGRA SSP can be deployed in an operator’s private cloud environment or as a NAGRA cloud service with cloud.SSP, or in hybrid mode. It goes beyond CAS and multi-DRM enablement and allows to manage home domains, concurrent sessions, device authentication, forensic watermarking and other important aspects of a pay-TV operator’s service without having to resort to additional third-party solutions. With NAGRA SSP, pay-TV operators and content owners have the flexibility to introduce new service modules as they advance in their go-to-market strategy. 

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NAGRA multi-DRM as a service is part of the NAGRA Security Services Platform (SSP) and supports the main industry device and browser platform DRMs with PlayReady, Widevine and FairPlay, as well as NAGRA’s proprietary DRM, NAGRA PRM.

NAGRA will be demonstrating its latest solutions in scalable service protection, active content monetisation, smart business operations and smart home security at the IBC 2019 in Amsterdam (13-17 September 2019) on the NAGRA stand, Hall 1.C81. For more information on NAGRA’s IBC presence, please visit dtv.nagra.com/ibc-show-2019.

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iWorld

T20 World Cup ’26: India–England semi-final sets global streaming record of 619 million views on JioHotstar

India–England semi-final records 65.2 million peak streams

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MUMBAI: The ICC Men’s T20 World Cup 2026 set a new milestone in global sports streaming, as the India–England semi-final drew record digital audiences on JioHotstar.

The match on 5 March registered 65.2 million peak concurrent viewers, the highest ever recorded for a live event on any streaming platform worldwide. The semi-final also generated 619 million views, making it the most streamed T20 international match in history.

The landmark audience numbers were driven largely by viewers in India, setting a record achieved within a single market, rather than through aggregated viewership across multiple countries.

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The high-scoring encounter between India national cricket team and England cricket team produced 499 runs across both innings, fuelling widespread fan engagement across platforms.

According to the International Cricket Council, the digital record surpassed the previous global benchmark of 65 million concurrent viewers, set in November 2024 by another international streaming platform.

Across television and digital platforms combined, the semi-final reached more than 320 million viewers, while total watch time exceeded 23 billion minutes, making it the most watched T20 international match ever.

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“This World Cup demonstrates the immense passion of cricket fans and the progress made in bringing the game closer to audiences worldwide,” said ICC chairman Jay Shah.

“This moment reflects the scale of cricket fandom in India and the technological capability required to serve hundreds of millions of viewers simultaneously.”

JioStar vice-chairman Uday Shankar, said the audience surge underscored the future of large-scale digital entertainment.

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“One in every three Indians tuned in to watch the second semi-final. Delivering such an experience at scale requires the very best of technology,” he said.

The 619 million views during the match also eclipsed the 533 million views recorded during the final of the ICC Men’s T20 World Cup 2024.

With the final yet to be played, the 2026 tournament has already set multiple benchmarks in audience reach and digital engagement.

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India will face the New Zealand national cricket team in the final on 8 March at the Narendra Modi Stadium in Ahmedabad. The match will be broadcast on the Star Sports Network and streamed on JioHotstar.

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