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India Film Project announces its power-packed jury for the Season 9!

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MUMBAI: India Film Project is already creating buzz in the fraternity since the announcement of its 9th edition. This year, the community of 6.5 million filmmakers and content creators will be coming together on 12th and 13th, October 2019 in Mumbai for Asia’s largest content creation festival. India Film Project (IFP) since its maiden year is recognized for bringing on board jury members with creative, impactful and cerebral expertise. Names like Shyam Benegal, Ketan Mehta, Sudhir Mishra, Sriram Raghavan, Madhur Bhandarkar, Tigmanshu Dhulia, Shoojit Sircar, Hansal Mehta, Vetri Maaran, Bejoy Nambiar, Vikramaditya Motwane, Guneet Monga and many more have been a part of IFP’s Jury in past eight seasons.  This year too, IFP has got some renowned names from the industry and announced its much-anticipated jury, who will lead and guide the aspiring talents participating in the series of exciting and top the notch challenges.  

Below is the list of challenges curated by IFP this year and jury who will be guiding the budding film-makers in their endeavor:

§  50-hour filmmaking – The panelists for the famous flagship property 50-hour filmmaking, this year are Abhishek Chaubey, Anjali Menon, Pal Nalin, and Pradeep Sarkar. This adrenaline rush challenge summons the participants to create content from scratch including scripting, shooting, and post-production in a span of just 50 hours.

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§ Short Scriptwriting Challenge – The judges for the next compelling event Short Scriptwriting Challenge, as the name says is an original script writing competition, are Apurva Asrani, Bhavani Iyer, and Saiwyn Quadras. 

§  Storytelling and Poster- Designing – This year IFP has yet two more interesting challenges giving discrete platforms for the amazing art of – Storytelling and Poster- Designing.   The Storytelling Challenge requires the participant to present their original spoken word poetry in the presence of the masters of the art Amandeep Kaur, Jidnya Sujata, and Yahya Bootwala. Last but not least, the Poster Challenge gives the young and imaginative minds a chance to rejuvenate the classics Film Posters giving them a revamp of their own based on the given theme. To judge this utter creative event IFP has wrapped Raj Khatri.

To start with the talent-hub list, Apurva Asrani, National award-winning filmmaker, of classics like Shahid, Satya, Aligarh and many more, expresses his collaboration with IFP by saying, “I have followed the growth of India Film Project since its inception. It has emerged as a platform for industry professionals to exchange ideas and also interact with bright and budding talent from the country. 'Short film' is a space of utmost imagination and being a film editor and screenwriter, I am looking forward to see how participants deal with the criticality of communicating an idea in fewer words, shots or scenes.”

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Next panelist, the director of the extremely celebrated and critically applauded film 'Parineeta' Pradeep Sarkar shared a captivating quote on his association, “I am judging short films for the first time so looking forward to judge these bunch of young talents. Short films have become a craze now and the concepts are almost fantastic. One thing I strongly believe is in the usage of this platform. If you get the ‘Azadi’ to express yourself, you don’t have to go completely berserk and show things explicitly. So, my key criteria while judging is nice content-oriented films………..because CONTENT IS ALWAYS THE KING."

A screenwriter who makes biopics seem most relatable with his writing, Saiwyn Quadras, of Mary Kom & Neerja fame, says “IFP is an amazing platform for creators, writers and filmmakers and I am thrilled to be associated with the project this year and excited to help discover new writing talent because the industry is in desperate need of writers with a fresh new voice”

Anjali Menon, a renowned Malayalam film director and a national award winner, is all set to judge to come on board with IFP – “IFP is working to create a film viewing and making culture that goes beyond the superficial. I am impressed by the daily content they generate for discussion among film lovers thereby empowering them to become filmmakers. I look forward to some fantastic content being generated on this forum!”

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Amandeep Singh, known for inspiring the youth with his stories and write ups, says, “Being associated with IFP is such an awesome thing, it feels like being the part of the change that is shaping the future. We need to together make this world a better place and to do that we must create more and more art of all kinds and IFP is working as a catalyst for that.”

The magician of words, ‘Shayad woh pyaar nahi’ poet Yahya  Bootwala, comments  – “IFP is a brilliant space for the audience to interact with their favourite content creators from the film industry and now even from various art forms. It gives them a chance to go beyond the film/script/video into the details of their work”

One of the youngest amongst the jury , a lover of art Jidnya Sujata, widely known for her poems and gigs, is all excited about IFP  "Almost 2 years ago, I came to know about IFP through a friend and I really wanted to be a part of it somehow. But I never actually got a chance! And now I finally am!!!!!!!! Guess who's excited????? Das me!!"

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Bhavani Iyer known for her amazing screenplay in classics like Black, Guzarrish and Lootera, said, “One of the biggest challenges for an aspiring filmmaker venturing into films is finding the right platform. India Film Project, over the years, has continued to provide this platform to writers, designers and storytellers to showcase their talent. These new talent bridge the gap between generations and give way to new thoughts. I am extremely honoured and looking forward to be associated with IFP as their jury for their Screenwriting challenge this year. Wishing all the participants all the very best.”

Abhishek Chaubey, the Ishqiya director,  one of the gems of the industry who has been associated with films like Madkee, Omkara , Udta Punjab amongst others, said, “Very happy and excited to be a part of this year's 50 hour filmmaking challenge. Curious to see what the filmmakers have on offer. Credit to the India film project for organising this year on end, it's of great benefit to young filmmakers out there”

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MAM

JBCN Education appoints The Other Circle for PR mandate

Mumbai agency to lead communications for progressive K–12 group.

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MUMBAI: JBCN Education just circled in a fresh voice because when your classrooms already think outside the box, the next logical step is to get the story out of the classroom. JBCN Education has appointed Mumbai-based communications agency The Other Circle (TOC) to handle its public relations and strategic communications mandate. The partnership aims to amplify the institution’s distinctive Educreative philosophy, which blends rigorous academics with experiential learning, creativity and values-led development.

TOC will shape JBCN’s narrative through educator-led thought leadership, media engagement and strategic storytelling, fostering deeper conversations with parents, educators and the academic community on modern, meaningful learning.

JBCN Education, senior vice president for marketing Nikhil Sharma said, “Every institution has a unique narrative, one filled with innovative learning, passionate faculty, and the next generation of Changemakers. The Other Circle’s strategic approach and deep familiarity with the education sector make them the right partner to strengthen our brand presence and forge meaningful connections.”

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The Other Circle Group of Companies co-founder & CEO Aakanksha Gupta added, “The best communications work happens when the story is already true—you just have to find the right way to tell it. JBCN Education represents a powerful shift in how learning is imagined and delivered in India, and that story is rich: a philosophy that’s lived in the classroom, educators who believe in it, and outcomes that speak for themselves.”

The appointment marks a new phase for JBCN as it seeks to lead national conversations around progressive education, inquiry-based learning and preparing students for an interconnected world.

In an education landscape where the real competition isn’t marks but mindset, JBCN isn’t just teaching kids, it’s teaching the country what forward-thinking learning can look like, and now it’s got a voice loud enough to make sure everyone hears it.

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