iWorld
ZEE5 Global makes key appointments in product and tech team
MUMBAI :As it looks to aggressively scale up operations across international markets, ZEE5 Global has made some key appointments strengthening its Product and Tech team. Rahul Vaz has been appointed to head up the Product team. Rahul most recently served as Sr. Product Director –Vootand will be based out of the ZEE5 Global office in Mumbai.
Rahul comes with an extensive experience of over 18 years. Through stints at People Interactive, Hungama Digital and most recently with Viacom’s Voot, he has worked with OTT and Video products from the ground up and has a deep understanding of the consumer tech segment.
In his role at ZEE5 Global, Rahul will be responsible fordefining and driving what the user experience of ZEE5 Global should be in global markets and grow out the product division and ensure a seamless entertainment experience on the platform for ZEE5’s global audiences.In addition to this he will build efficiencies towards a stronger user interface in terms of design, communication and more, while also looking for constant improvements on the web and app.
Also joining the team asHead of Technology is Vinay Patodia who comes with a strong background of 18+ years in driving technology strategy and operations across companies like Hungama Digital, Onmobile, Torchfi and others. He will lead the engineering team and be responsible for building out an innovative,scalable and customer-centric platform.
“Both Rahul and Vinay come in at a time when we are significantly ramping up across global marketsand ensuring that we have the most robust and scalable product and technology is key to this. Both bring in strong domain expertise and experience and will play a key role as we grow and consolidate our leadership position, ” ZEE5 Global chief business officer Archana Anand commented.
Gaming
Konami concludes successful eFootball India campaign
Campaign featuring Rinku Singh, Varun Chakravarthy and other stars boosts engagement ahead of FIFA World Cup 2026.
MUMBAI: When cricket meets football in the virtual world, even the biggest fans can’t help but score and Konami’s latest eFootball campaign in India has clearly hit the back of the net. Konami Digital Entertainment has successfully wrapped up its India campaign for eFootball, which brought together cricketers Rinku Singh and Varun Chakravarthy, actors Naslen Gafoor and Chandu Salim Kumar, and footballers Sahal Abdul Samad and Shubhasish Bose. The multi-star campaign generated strong excitement across gaming, football, and creator communities through social content, fan participation, and in-game engagement.
Building on the initial launch that featured a limited-time Lionel Messi card, the campaign united fan communities, lifestyle creators, football creators, and competitive eFootball influencers. It significantly expanded the game’s visibility and deepened engagement with fans across the country.
The campaign also saw thousands of entries submitted as part of its social media engagement challenge, reflecting high levels of community enthusiasm and active creator involvement.
Looking ahead, Konami plans to build on this momentum with more eFootball experiences for Indian fans as the FIFA World Cup 2026 approaches. With global attention on the tournament set to rise, India will remain a key market for deepening community engagement and bringing fans closer to the action.
In a country that lives and breathes sport, Konami has shown that mixing real-world stars with virtual thrills is a winning formula leaving fans eagerly waiting for the next goal.
