MAM
Bigger expectation from govt in creating jobs and boosting economy: Ipsos global advisor attitudes
Mumbai: The Ipsos global survey titled, attitudes to crime & law enforcement shows, urban Indians want govt to prioritise creating jobs and boosting the economy (49 per cent) over stopping or reducing crime (32 per cent) and protecting local citizens’ health and environment (27 per cent).
Global citizens too had similar views of expecting their govt to focus on creating jobs and boosting the economy (50 per cent), over stopping or reducing crime (24 per cent) and protecting local citizens’ health and environment (27 per cent). Though in case of Chile (59 per cent) and Peru (55 per cent) more number of citizens expected their govt to prioritise stopping and reducing crime over everything else. Singapore (80 per cent) and Indonesia (77 per cent) had a vast majority of citizens exhorting their govt to prioritize creating jobs and boosting the economy over stopping and reducing crime or protecting citizens’ health or environment.
Further, the survey captured the perceptions of citizens on crime.
Views were divided on the state of crime and violence in the neighbourhood in the past 12 months: For urban Indians, 26 per cent said crime had increased, 37 per cent said it was the same, while 19 per cent said it had reduced. Chile (63 per cent) and Peru (62 per cent) had highest number of citizens claiming crime and violence had seen an uptick.
Citizens were asked to provide their views on a host of law and order issues around their neighbourhood in the past 12 months and across the list of crimes, that were seen to fester and the Indian citizens who replied in the affirmative for issues were – vandalism (26 per cent) (though India was placed lowest on this issue across all 31 markets); illicit drug consumption (28 per cent); burglaries (35 per cent); drug trafficking (27 per cent); violence against adult women (25 per cent); violence against adult men (26 per cent); gangs (25 per cent); violence against children and adolescents (27 per cent); and prostitution/ people prostituting themselves (23 per cent).
“For a market like India with large inequalities and the glaring divide between the haves and have nots, it is inevitable that crime is a harsh reality one lives with; and it takes more than a robust law and order system, vigilance and crackdown by the law enforcers. Onus also rests with the citizens in terms of being aware and cautious of potential dangers. Interestingly, jobs and the economy is taking precedence for citizens over law and orderin their expectation from the government,” stated Ipsos India CEO Amit Adarkar.
Confidence in law enforcement
A good law enforcement ecosystem is reassuring to citizens providing them both physical and mental peace. We assessed citizens on how confident they felt about law enforcement in their neighbourhood capturing views on different aspects. And interestingly more number of citizens were happy with the services rendered by law enforcers, in fairness, capability and effectiveness. For instance, 76 per cent Indian citizens said the law enforcers like the police in their neighbourhood was providing the same level of respect to all citizens; 76 per cent Indians were satisfied with the capability of the law enforcers in finding and arresting the correct criminal after a crime; 77 per cent citizens were satisfied with the ability of the law enforcers in stopping violent crimes from happening (India topped the global list on this attribute and the ability of our law enforcers); and 77 per cent citizens were satisfied with law enforcers’ ability of stopping non-violent crimes like burglaries, thefts from happening.
“Among citizens, there is fear of breaking the law and its implications. Likewise, the police, lawyers are respected by those on the right side of the law but dreaded by those who flout law. They are embodied with power to prosecute, jail and fine the offenders. That itself is highly reassuring for citizens and a deterrent,” added Adarkar.
The survey delved deeper to unravel the primary causes of crime and corruption. And the causes that came to light were alarming, at the same time addressable. Citizens felt the causes for crime and corruption were multitude, like, poverty and unemployment (50 per cent), drug and alcohol abuse (38 per cent), lack of education (34 per cent), corrupt political environment (31 per cent), ineffective law enforcement (20 per cent) and breakdown of traditional values (20 per cent).
“These factors are responsible for high crime rates; so apart from lifting the poor from their misery, the other factors cited that are fueling crime and corruption in our society should be addressed like unemployment, drug and alcohol abuse, breakdown of traditional values,” stated Adarkar.
The survey also captured views on what is right and whether breaking the law under some circumstances was acceptable.
At least six in ten urban Indians (60 per cent) held the view that citizens should always obey the law even when it interfered with their interest; 40 per cent on the contrary held the view that sometimes one must ignore the law to do the right thing.
These are the findings of a 31-country Ipsos global advisor survey titled Attitudes on Crime and law enforcement survey that tracks how people around the world see crime playing out in their communities, what they want governments to do, and how much trust they have in law enforcement, among other trends etc.
Digital
Content India 2026 opens with a copro pitch, a spice evangelist and a £10,000 prize for Indian storytelling
Dish TV and C21Media’s three-day summit puts seven ambitious projects before an international jury, and two walk away with serious development money
MUMBAI: India’s content industry gathered in Mumbai this March for Content India 2026, a three-day summit organised by Dish TV in partnership with C21Media, and it wasted no time making a statement. The event opened with a Copro Pitch that put seven scripted and unscripted television concepts before an international panel of judges, and by the end of it, two projects had walked away with £10,000 each in marketing prize money from C21Media to support development and international promotion.
The jury, comprising Frank Spotnitz, Fiona Campbell, Rashmi Bajpai, Bal Samra and Rachel Glaister, evaluated a shortlist that ranged from a dark Mumbai comedy-drama about mental health (Dirty Minds, created by Sundar Aaron) to a Delhi coming-of-age mystery (Djinn Patrol, by Neha Sharma and Kilian Irwin), a techno-thriller about a teenage gaming prodigy (Kanpur X Satori, by Suchita Bhatia), an investigative crime drama blending mythology and modern thriller (The Age of Kali, by Shivani Bhatija), a documentary on India’s spice heritage (The Masala Quest, hosted by Sarina Kamini), a documentary on competitive gaming (Respawn: India’s Esports Revolution, by George Mangala Thomas and Sangram Mawari), and a reality-horror competition merging gaming and immersive fear (Scary Goose, by Samar Iqbal).
The session was hosted by Mayank Shekhar.
The two winners were Djinn Patrol, backed by Miura Kite, formerly of Participant Media and known for Chinatown and Keep Sweet: Pray & Obey, with Jaya Entertainment, producers of Real Kashmir Football Club, also attached; and The Masala Quest, created and hosted by Sarina Kamini, an Indian-Australian cook, author and self-described “spice evangelist.”
The summit also unveiled the Content India Trends Report, whose findings made for bracing reading. Daoud Jackson, senior analyst at OMDIA, set the tone: “By 2030, online video in India will nearly double the revenue of traditional TV, becoming the main driver of growth.” He noted that in 2025, India produced a quarter of all YouTube videos globally, overtaking the United States, while Indians collectively spend 117 years daily on YouTube and 72 years on Instagram. Traditional subscription TV is declining as free TV and connected TV gain ground, forcing broadcasters to innovate. “AI-generated content is just 2 per cent of engagement,” Jackson added, “highlighting the dominance of high-quality human content. The key for Indian media companies is scaling while monetising effectively from day one.”
Hannah Walsh, principal analyst at Ampere Analysis, added hard numbers to the picture. India produced over 24,000 titles in January 2026 alone, with 19,000 available internationally. The country now accounts for 12 per cent of Asia-Pacific content spend, up from 8 per cent in 2021, outpacing both Japan and China. Key exporters include JioStar, Zee Entertainment, Sony India, Amazon and Netflix, delivering over 7,500 Indian-produced titles abroad each year. The top importing markets are Saudi Arabia, the UAE, Egypt, the United States and the Philippines. Scripted content dominates globally at 88 per cent, with crime dramas and children’s and family titles performing particularly strongly.
Manoj Dobhal, chief executive and executive director of Dish TV India, framed the summit’s ambition squarely. “Stories don’t need translation. They need a platform, discovery, and reach, local or global,” he said. “India produces more movies than any country, our streaming platforms compete globally, and our tech and creators win international awards. Yet fragmentation slows growth. Producers, platforms, and tech move in different lanes. We need shared spaces, collaboration, and an ecosystem where ideas, technology, and people meet. That is why we built Content India.”
The data, the pitches and the prize money all pointed to the same conclusion: India is not waiting for the world to discover its stories. It is building the infrastructure to sell them.
