iWorld
Go Vigo Festival: Vigo Video to welcome 2020 with its creators
MUMBAI: Go Vigo Festival — Vigo Video organises an annual year-ender festival with over 300 Vigo creators at Rang Manch Hall in Kolkata on 4 January 2020. The New Year festival is expected to be celebrated with fervour and zeal.
Vigo Video is India’s fastest-growing short-video platform, connecting people with real stories from their community. It brings Indians together through entertaining visual stories, brought to life through professional editing tools, creative stickers, awesome filters, and special effects.
The second edition of the grand festival will showcase the outstanding talent and feature an array of exciting awards and prizes including Vigo Beauty Queen, Vigo 2019 Top 10 Creators, Vigo Popular Talent of the year amongst others, a press statement said.
Head of Marketing Ashray Sachdeva, speaking on Go Vigo Festival said, “Go Vigo Festival is an initiative where we celebrate our past year’s milestones with an endeavour to recognise and reward talent and further strengthen the Vigo community”.
“We are excited about hosting the Festival this year in Kolkata and look forward to interacting with our robust community,” Sachdeva added.
The awards will be given to creators, who regaled the audiences through the year with talented performances and innovative content on the Vigo Video app. In addition to the above participants, it also stands a chance to win an international holiday through a lucky draw.
The event will also witness enthralling performances by Vigo Video’s leading creators and performers, who have been entertaining users with their appealing and interactive content.
With over 20 million monthly active users, Vigo Video entrusts users to share ‘real’ stories from their daily lives as well as connect with a like-minded community of similar people.
According to a press release, the brand has transformed into a community building and relationship moulding platform, created a strong and unique identity amongst users within a short span of time.
eNews
Paisabazaar launches Credit Premier League 2.0
Nationwide campaign rewards highest credit scores with Rs 1 lakh top prize.
MUMBAI: When credit scores become a national league, even your CIBIL report starts feeling like it’s playing in the IPL and Paisabazaar has just kicked off the second season. Paisabazaar, India’s leading marketplace for financial products and the country’s largest free credit score platform, has announced the return of the Credit Premier League (CPL) 2.0, a fun, nationwide initiative to recognise and reward individuals with the highest credit scores.
Building on the success of the first edition, CPL 2.0 introduces higher rewards and broader participation. The individual(s) with the highest credit score in the country will win Rs 1 lakh, while state champions will each receive Rs 10,000. Additionally, all participants from the winning state, the one with the highest average credit score will also be rewarded.
All winnings will be credited directly to winners’ PB Wallet, allowing them to pay credit card bills, recharge mobiles, or settle utility bills seamlessly on the Paisabazaar platform.
Paisabazaar CEO Santosh Agarwal said the campaign aims to make credit awareness more engaging and mainstream. “With CPL, we are bringing together engagement, gamification and rewards to make conversations around credit scores more mainstream,” he noted. “Our focus remains on building a financially aware and credit-healthy Bharat.”
The first edition of CPL saw over 5.5 million participants, with the highest individual score touching 861. Delhi recorded the highest average credit score of 746.
Consumers can participate simply by checking their free credit score on the Paisabazaar platform or app. The CPL leaderboard and rankings will be available exclusively on the Paisabazaar App.
In a country where financial dreams are serious business, Paisabazaar has found a smart way to turn credit scores into an exciting game – because when your financial health gets rewarded, everyone wants to play.
