iWorld
ShemarooMe streams ‘Marrne Bhi Do Yaaron’
MUMBAI: Leading television personality, Kashmera Shah’s directorial debut ‘Marrne Bhi Do Yaaron’ makes its world digital premiere today on Shemaroo Entertainments’ video streaming OTT platform – ShemarooMe. ShemarooMe’s latest property Bollywood Premiere showcases new and fresh movies from the land of Bollywood every Friday. Stepping into the director’s shoes for the first time, Shah even stars in the film along with her husband Krushna Abhishek, who is the lead actor in Marrne Bhi Do Yaaron. The movie also stars Bollywood hunk Rishaab Chauhan.
Excited about the premiere of her directorial debut on ShemarooMe, television heart-throb Kashmera Shah said, “I am very stoked that my first directorial debut Marrne Bhi Do Yaaron is making its digital debut on ShemarooMe. I am sure it is going to reach the right set of the audience not only in India but across the globe. ShemarooMe’s Bollywood Premiere offers World Digital Premiere to its audiences every Friday and is a great opportunity to showcase new concepts to a larger set of audience.”
She added, “Don’t forget to watch Krishna crack you up in a hilarious way with his puns. I hope my fans will also like this new side of me trying to take up things behind the camera as well. This movie is surely going to tickle your funny bone. Krishna and I have already received lots of love for this movie and hoping to get more with more people watching it worldwide.”
ShemarooMe’s new offering Bollywood Premiere is a property designed for all the movie buffs worldwide. To satiate the needs of Bollywood lovers, ShemarooMe premieres entertaining and critically acclaimed movies every Friday for 52 weeks. The list includes some exceptional movies like SP Chauhan, Gone Kesh, Battalion609 and now Marrne Bhi Do Yaaron. Taking the legacy of the parent company forward, ShemarooMe understands the pulse of the audiences and has been at the forefront, delivering the needs of the viewers. Bollywood Premiere aims at engaging with the audience at the comfort of their homes, through their hand-held devices, every Friday. The movie releases at midnight every Friday exclusively on ShemarooMe.
eNews
OpenAI hires Arjun Gupta as its first solutions architect in India
Former startup CTO joins OpenAI to help Indian founders scale AI systems
BENGALURU: OpenAI has appointed Arjun Gupta as its first solutions architect in India, signalling a sharper on-ground push as the country’s startups and enterprises race from AI pilots to production.
Gupta announced the move on LinkedIn, saying he had joined OpenAI’s go-to-market team to work directly with founders building on GPT models, multimodal systems and agent-based AI. His mandate: help companies move beyond demos into live, scalable deployments.
The hire reflects a shift in India’s AI market. After a frenzy of experimentation, demand is rising for hands-on architectural support as firms attempt to operationalise AI across products, sales and customer support.
Before OpenAI, Gupta was co-founder and CTO at AuraML, a generative robotics simulation and synthetic data startup that raised $1.23 million. The company worked with technology heavyweights including Nvidia, Amazon Web Services and Google Cloud. His experience spans cloud-native infrastructure, machine-learning training and production-grade AI pipelines.
Writing about the move, Gupta said he had spent recent years building AI systems from the ground up, scaling infrastructure and delivering customer-facing solutions. He described India as being at an inflection point, citing deep technical talent, strong entrepreneurial momentum and rapidly improving AI tooling.
The appointment also dovetails with OpenAI’s expanding enterprise strategy. Earlier this week, the company unveiled the Frontier Alliance, a programme built around its Frontier platform and backed by consulting firms such as Boston Consulting Group, McKinsey & Company, Accenture and Capgemini.
Under the initiative, OpenAI’s forward-deployed engineers will work alongside consultants to embed AI agents into enterprise workflows, from software development to sales and support.
As competition intensifies, OpenAI finds itself jostling with rivals such as Anthropic and technology giants including Google, all courting large organisations eager for AI-driven transformation. OpenAI argues its approach allows firms to modernise without ripping out existing systems, while gaining closer access to its research and engineering teams.
