MAM
Meet Brothers, Kailash Kher, Papa CJ And Others Ensured The Show Did Go On At EEMA’s First Ever #StayAtHomeConcert
MUMBAI: The Covid-19 pandemic has taken a toll on the live events and experiential marketing industry in an unprecedented way, foretelling a severe threat to the $ 1 trillion dollar global events industry.
On March 22, the events and entertainment industry came together under the umbrella of EEMA (Event and Entertainment Association of India) to present one of India’s biggest online concerts that the country has ever witnessed, and to pay tribute to those working on the frontline in the battle to contain Covid 19!
50 artists across the length and breadth of India came together on social media platforms to urge the nation to stay at home during an online #StayAtHomeConcert, over Facebook and Instagram to mark the Prime Minister’s call for a voluntary #Janatacurfew. Leading artists like Mohit Chauhan, Kailash Kher, Sukhbir, Meet Brothers, Amit Tandon, PapaCJ , Sonam Kalra, and many more performed during this 9 hour concert which began at 2 PM and concluded with an online version of Sunburn.
Sanjoy Roy, President-EEMA said, “The entertainment industry is going through one of the worst crises ever faced in recent times. With projected losses of over 10,000 crores, which will affect 80% of MSME’s and may result on 40% of job losses, we are reaching out to the Government to help this sector and will continue to work collectively in the fight against the spread of Covid 19.”
According to Vipul Pandhi, Vice President North – EEMA, “We believe that in these challenging times for the nation, if we can come together and do what we are best at and make citizens aware of their duty to each other and to society it will be our contribution to the government and the country.”
Celebrities that participated in the concert showed their enthusiasm, singer Mohit Chauhan commented, “It was amazing to perform online and help in the fight against coronavirus.”
Sonam Kalra showed her support saying, “It’s a wonderful initiative to bring light, joy and healing to people in this situation of darkness, uncertainty and isolation. It is also a great way of building a community through music and providing an opportunity to artists to continue to perform.”
EEMA Plans to organize a series of such online concerts in the coming days beginning Wednesday 25th March from 5pm onwards to help the nation stay indoors while ensuring social distancing and supporting India’s medical workers in their fight against Covid 19.
The association has requested the Government of India to provide relief to the events and entertainment sector by ensuring that all tax refunds due are made at the earliest.
– Central and State Governments should clear their outstanding payments from all contracts for the sector
– MSME’s should be provided credit on accessible terms including to loss making companies with work orders in place
– Moratorium of payback on loans and interest for a period of 9-12 months.
– Reduction of GST on entertainment and cultural events to 12%
MAM
Filmcity Media CFO Mohit Jain quits; CEO Kirti Vishnu Tiwari takes charge of finance
Board appoints Prabhat Modi as additional director and approves Rs 1.9 crore preferential share issue
MUMBAI: Filmcity Media has reshuffled its top deck. Chief financial officer Mohit Jain has stepped down, prompting the board to hand the finance reins to chief executive Kirti Vishnu Tiwari even as the company lines up fresh capital and new boardroom muscle.
In a regulatory filing to the BSE, Filmcity Media said Jain resigned from the roles of director and chief financial officer with effect from March 11, 2026, to pursue another career opportunity. He ceased to be a key managerial personnel of the company at the close of business on that date.
The board swiftly moved to plug the gap, appointing Kirti Vishnu Tiwari as chief financial officer from March 12, 2026. Tiwari, who already serves as executive director and chief executive, will now hold the combined role of executive director, CEO and CFO, taking charge of the company’s finance function while continuing to lead operations.
The leadership changes were approved by the board following recommendations from the nomination and remuneration committee, with the audit committee also backing Tiwari’s appointment as CFO to ensure governance oversight. Under the arrangement, Tiwari will continue as a key managerial personnel under Section 203 of the Companies Act, 2013.
Filmcity Media also expanded its board, appointing Prabhat Modi as additional director with effect from March 13, 2026, for a term of five years. The appointment, categorised as a non-executive non-independent directorship, will require shareholder approval at the next general meeting.
Modi brings capital market experience to the role. He holds a B.Sc in accounting and finance from the University of Essex in the United Kingdom and a PGDM from the National Institute of Securities Market. His professional experience includes stints at SBI Mutual Fund, BSE India and Morningstar India, where he worked on market research, financial analysis and capital market operations.
Tiwari, meanwhile, brings experience spanning finance, marketing and hospitality. A graduate of Lucknow University, she has previously worked with Hotel Holiday Inn, Hotel Leela Kempenski and Hotel Sea Rock, along with roles at Pawan Hans Helicopter and CBRE South Asia.
Separately, the board also approved a preferential issue of equity shares to members of the promoter and promoter group as well as non-promoter investors. The proposed fundraising, subject to regulatory approvals, is expected to raise up to Rs 1.9 crore.
The company said both appointees meet all regulatory requirements under SEBI regulations and the Companies Act and are not barred by any regulatory authority from holding their positions.
With a new board face, a CEO doubling as CFO and fresh capital on the table, Filmcity Media appears to be tightening its leadership and balance sheet in one swift move.
