MAM
Costa Coffee becomes official coffee partner of Olympic Games Paris 2024
Mumbai: Costa Coffee becomes the official coffee partner at the Olympic Games Paris 2024, marking a significant milestone in promoting coffee culture and providing a centre stage to Indian baristas globally. With six kiosks and over 110 self-serve Pacto machines, 130 Costa Coffee team members from six countries will deliver exceptional hot and iced beverage experiences to fans and athletes at seven venues across Paris.
As part of this collaboration, Costa Coffee introduces three exceptional Indian baristas: Ameer Fayiz, Mallika Tripura, and Abhishek Kumar. These talented individuals underwent rigorous training to refine their skills and embody Costa Coffee’s values of teamwork and excellence. The team members will ensure seamless operation of these sites and will host coffee masterclasses designed exclusively for the athletes and spectators. Adding to the Olympics excitement, selected Costa Coffee’s team members will have the incredible opportunity to be a torchbearer at the Olympic games.
Coca-Cola Company’s Costa Coffee general manager, India & emerging international Vinay Nair commented: “We are proud to be the Official Coffee Partner for the Olympic Games Paris 2024. This opportunity not only allows us to showcase the skill and artistry of our Indian baristas on a prestigious international platform, but also underscores our commitment towards our talented team members. By providing them with this extraordinary opportunity, we are investing in their growth, embracing an inclusive culture, and celebrating their dedication to excellence.”
The participation of our Barista’s from India in the Olympic Games Paris 2024 is a transformative journey that will add invaluable experiences and forge meaningful connections.
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Samsung India elevates Aditya Babbar to lead mobile business
Exec takes charge of MX sales and marketing after Raju Pullan’s exit
NEW DELHI: Samsung India has elevated Aditya Babbar to lead its mobile phone business, following the exit of Raju Antony Pullan.
Babbar, who previously served as vice president within the mobile division, has been appointed head of sales and marketing for the MX (mobile experience) business, effective May 1. In his new role, he will oversee the company’s sales and marketing operations for smartphones and related categories in India, reporting to the executive vice president of the MX business.
A long-time Samsung executive, Babbar brings over a decade of experience within the organisation, having held multiple leadership roles across product, marketing and category management. Most recently, he led product marketing and e-commerce for the mobile division, following earlier stints as head of product and marketing and senior director roles.
His career within Samsung Electronics and its India operations has also included responsibilities for flagship devices, tablets and wearables, giving him a broad view of the company’s premium and mass-market portfolio.
Babbar succeeds Pullan, who stepped down from the role, marking a leadership transition at a time when India remains a key battleground for global smartphone makers.
The appointment signals continuity within Samsung’s leadership bench, with an internal candidate stepping up to steer one of its most critical business units in a highly competitive market.
