Cable TV
Cable operators seek discounted tariffs from pay channels
MUMBAI: Maharashtra Cable Operators' Foundation (MCOF) has requested Indian Broadcasting Foundation (IBF) to urge its members – the pay channels – to offer discounted pay tariffs, if not waiving them altogether, for a period of four months from 20 April to 20 August.
The MCOF has primarily cited two reasons for making this request. First, there has been no original content for the past two months. Second is the subscribers’ inability to pay for the channels.
In a letter addressed to IBF president NP Singh, the MCOF stated that the request is specifically regarding IBF members that operate pay channels with monthly tariff ranging from Rs 10 to Rs 19 for SD feed and variable extra for HD feed.
“Our subscribers have been pointing out that all the channels have been recycling programmes for close to two months. Further, no one is in a position to assure as to when fresh programmes will be aired. Same is the case with sports and movie channels, which will be slower in offering fresh content as compared to GECs and other genres,” said the letter.
MCOF further stated: “The subscribers therefore will either discontinue these channels on their own, or we as the last-mile link will be compelled to do so since MSOs are pressuring us to pay upfront when our subscribers are unable to pay. We therefore believe that it would be in everyone's interests that pay channels offer steeply discounted pay tariffs, if not waive it altogether for a period of four months.”
The situation, said the MCOF, may be reviewed in mid-July and a suitable call be taken in respect of “GECs as a class distinct from sports and movie channels.” The cable federation expressed hope that this “ethical action” will not only create goodwill with subscribers but also retain customers for the channels to ensure that advertising income does not go down much.
“We hope that you will appreciate the fact we too will be sacrificing our marketing fee and yet are willing to do so in the interests of the entire value chain. We hope to receive an early revert in mutual interests,” concluded the letter.
Cable TV
Hathway Cable appoints Gurjeev Singh Kapoor as CEO
Leadership change comes as cable TV faces shrinking subscriber base and modest earnings pressure
MUMBAI: Hathway Cable and Datacom has tapped industry veteran Gurjeev Singh Kapoor as chief executive officer, marking a leadership pivot at a time when India’s cable television business is under mounting strain.
Kapoor will take over from Tavinderjit Singh Panesar, who is set to retire in August after a long innings with the company. Panesar, chief executive since 2023, has held multiple leadership roles at Hathway, including his latest stint beginning in 2022.
Kapoor brings more than three decades of experience in media and entertainment. He most recently led distribution at The Walt Disney Company’s Star India business, now part of JioStar. His career spans television distribution and affiliate partnerships, with stints at Sony Pictures Networks India, Discovery Communications and Zee Entertainment.
Panesar, with over three decades in the industry, has worked across strategic planning, distribution and business development in media, broadcasting and manufacturing. His past associations include ESPN Star Sports, Star India, Apollo Tyres and JK Industries.
The transition lands as the cable sector grapples with structural disruption. Traditional operators are losing ground to streaming platforms, while telecom and broadband players tighten the squeeze with bundled offerings.
An EY report estimates India’s pay-TV base could shrink by a further 30 to 40 million households by 2030, taking the total down to 71 to 81 million. The slide follows a loss of nearly 40 million homes between 2018 and 2024, a contraction that has already wiped out more than 37,000 jobs in the local cable operator ecosystem.
Hathway’s numbers reflect the strain. The company reported a consolidated net profit of Rs 93 crore for FY25, down from Rs 99 crore a year earlier. Revenue inched up to Rs 2,040 crore from Rs 1,981 crore. As of December 2025, it had about 4.7 million cable TV subscribers and roughly 1.02 million broadband users.
Kapoor steps in with a familiar brief but a shrinking playbook. In a market where viewers are cutting cords faster than companies can reinvent them, the new chief executive inherits a business fighting to stay plugged in.
