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LGBTQ-focused streaming service EORTV launches website on OTT platform

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MUMBAI: OTT media service platform EORTV has launched its website www.eortv.com with a differentiated philosophy to focus on the LGBTQ audiences and other communities. The mission of this new OTT platform is to be inclusive and create acceptance for all communities in society by eliminating any kinds of biases based on gender stereotypes and sexual orientation. 

The logo of EORTV contains the letter “E” which determines the significance of “EQUALITY”. The letter ‘E’ is in GREEN colour to highlight gender equality.  Headquartered in Mumbai, leading the team of EORTV are industry stalwarts with a vision to change the mindsets and prevent discrimination and prejudice against the “hormonally challenged communities” in society with an aim to promote peace, fraternity, equality and brotherhood. 

EOR TV has appointed Deepak Pandey and Kaushik Izardar as executive directors. Izardar will oversee the overall corporate responsibilities of the company and Pandey will be responsible for the overall creative dimension of the company.

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Renowned industry veteran Deepak Pandey started his career as a cinematographer in the Indian television industry. In his extensive career of 20 years, he has earned many awards for shows like Prithviraj Chauhan, SaraswatiChandra, Mahadev, Ashoka, Veer Shivaji, Bepanaah, Jhasi ki Rani, Shobha Somnath Ki, Humsafars, Qubool Hai,Tanhaiyaan and many more. He has also been the cinematographer for films like Pink Mirror, Yours Emotionally and Baat Ban Gayi. Being an exceptional cinematographer, he has always wanted to tell stories and his first directorial debut was ‘I love US’ which was released on Footlooze Youtube channel. The series gained 150 million views.

Other series that he directed include a biopic on Indian defence officers, ‘Shaurya’ which aired on Sony LIV, The Bull of Dalal Street, Halala, Paanchali, Singardaan, #Metoo, Dance Bar, Tadap and many more for Ullu channel. He was awarded the best director for the series, Halala. He plays a vital role in establishing the series and is known to experiment in his craft while exploring new technologies in the market. 

“I’m excited about EORTV as it means more diversity and a uniquely curated selection of global entertainment for our audiences. We strive to bring viewers progressive, inspiring and ground breaking content in the fields of technology, digital media and queer advocacy to start with,” says Pandey.

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Izardar  has worked with media conglomerates including Viacom18 Media, ZEEL, INX Media, Fulford India Limited (subsidiary of Merck; Co, USA). Izardar has a PhD and has completed the thesis under Dr Piyush Sinha (IIM- Ahmedabad). He has a MBA in marketing and has completed his senior strategic management from IIM Kolkata. Studied graduation from Visva Bharati University (Siksha Bhavana- Santiniketan), founded by the renowned poet and nobel prize winner  Rabindranath Tagore.

“We are excited to announce the launch of EORTV’s website and EORTV app will soon follow to keep expanding our opportunity to touch a broader audience with new offerings. This summer and especially in this period of quarantine, we are planning a distinctly curated selection of entertainment that represents all gender identities, sexual orientations, religions, cultures, ages, languages and walks of life,” said Kaushik Izardar.

EORTV will provide hundreds of hours of premium, exclusive and original content from leading producers and publishers in domestic and international entertainment that includes award-winning blockbuster films, TV shows, web series, music videos, short videos, cutting-edge series and originals in Hindi and English. 

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EORTV’s viewers can watch content through their smart TV, mobile and other streaming device integrations. The app supports almost 200 TV channels and airs programmes which users can watch at their convenience. Being a global platform, EORTV doesn’t run short of user access in any part of the world. It can be used wherever you are located.

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Subedaar puts Indian original cinema on the global map with record-breaking Prime Video debut

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MUMBAI: Prime Video has a runaway hit on its hands. Subedaar, the gritty action drama starring Anil Kapoor, has stormed to become the most-watched Indian original movie on the platform in its opening weekend, cracking the Top 10 across 31 countries and landing in 91 per cent of India’s pin codes within days of its March 5 premiere.

The film, a visceral, emotionally-charged story of a retired soldier, Subedaar Arjun Maurya, wrestling with civilian life amid crime and corruption, has struck a nerve. Directed by Suresh Triveni and co-starring Radhikka Madan, Mona Singh, Saurabh Shukla, Aditya Rawal, Faisal Malik, and Khushboo Sundar, the film is already being hailed as a showcase for what Indian original storytelling can achieve on the world stage.

“Subedaar’s success is a reflection of the growing scale and global resonance of Indian storytelling,” said Nikhil Madhok, director and head of originals at Prime Video India. “The film’s emotional narrative, its rooted portrayal of a soldier confronting his toughest battles beyond the battlefield, has struck a chord. Anil Kapoor delivers an acting masterclass, while Suresh Triveni’s solid direction and great performances from the ensemble cast have resulted in love and appreciation from customers across the world.”

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Kapoor, 62, has been here before, but rarely at this altitude. Written by Triveni and Prajwal Chandrashekar, with dialogues by Triveni, Saurabh Dwivedi, and Chandrashekar, the film is a production by Opening Image Films in association with Anil Kapoor Film & Communication Network (AKFCN), produced by Vikram Malhotra, Kapoor, and Triveni.

Subedaar streams exclusively on Prime Video in Hindi, Tamil, and Telugu across India, and in over 240 countries and territories worldwide.

For Prime Video, the numbers tell the real story: one weekend, one film, a global footprint, and a very loud signal that Indian original cinema is no longer just travelling well. It’s arriving.

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