MAM
Gradeup ropes in Kartik Aaryan
NEW DELHI: Gradeup ropes in Bollywood actor Kartik Aaryan for the launch of Gradeup Super. The 29-year-old actor will be seen endorsing the brand’s vision to become the most effective exam preparation platform for students in India.
The actor is known for his seamless dialogue delivery and incredible youth-connect amassing huge fan following in a short span. Despite being an outsider, the actor has made it big in Bollywood on the back of his talent and sheer hard work; a factor that encouraged him to endorse Gradeup.
“I can totally relate to the difficulties students face while preparing for different fields simultaneously. Apart from being strenuous, enrolling for multiple coaching classes ends up taking a toll on your savings. I believe Gradeup is doing a great job in simplifying exams preparation for all,” said Kartik.
Gradeup Super is a subscription-based exam preparation model which provides unlimited access to structured live courses and mock tests. It comes with full syllabus coverage, expert faculty, complete doubt resolution, and performance report cards for students to clear the exam.
“As someone who grew up in Gwalior and came to Mumbai to make his mark, Kartik is relatable to our students. His journey resonates with a lot of people stepping outside their hometown to pursue their dreams. He is a self-made individual, whose youth-centric movies strike a chord with our target group. Kartik's humble, friendly demeanour is in sync with our brand’s ethos of being smart and approachable,” said Gradeup CEO & co-founder Shobhit Bhatnagar.
The actor pursued biotech engineering while simultaneously auditioning for movies. His unwavering faith in hard work since his academic years and an understanding of the importance of the right knowledge and medium for success is what connected him with the brand. Inspiration for the youth, the actor’s recent initiative “Koki Poochega” is a step forward in enhancing the knowledge of the people through highly engaging content, which aligns well with Gradeup’s vision.
Established in 2015, Gradeup is loved by 23 million+ aspirants across the country. The EdTech brand has helped lakhs of students to clear the exams by providing the most effective preparation to its students.
Digital
Galleri5 launches India’s first AI cinema OS at India AI Summit
Collective Artists Network unveils end-to-end production platform powering Mahabharat series and Hanuman teaser.
MUMBAI: India’s cinema just got an AI operating system upgrade because why settle for tools when you can have a full production command centre? Collective Artists Network and Galleri5 today unveiled Galleri5 AI Studio at the India AI Impact Summit in New Delhi, billing it as the country’s first cinema-native production technology platform. Launched on 20 February 2026, the system acts as an end-to-end orchestration layer for film and television, integrating generative AI, LoRA-driven character architecture, controlled shot pipelines, 3D/VFX tools, lip-sync, upscaling, quality control, and delivery, all tuned for theatrical and broadcast standards.
Unlike piecemeal AI tools, Galleri5 controls the entire stack from script and world-building to final master output. Filmmakers retain creative authorship, continuity, and IP security while slashing timelines from years to months.
The platform is already in live use at scale. Mahabharat: Ek Dharmayudh, an AI-powered series produced under Collective’s Historyverse banner, is airing on Star Plus and streaming on JioHotstar, ranking among the top-watched shows in its slot. Meanwhile, Chiranjeevi Hanuman – The Eternal (produced by Star Studios 18) dropped its teaser on IMAX screens, leveraging Galleri5’s infrastructure for the visuals.
Collective Artists Network founder and group CEO Vijay Subramaniam said, “For India to lead in the next era of storytelling, we have to think beyond tools and start building systems. This is about putting durable production infrastructure in place so creators can dream bigger, producers can execute faster, and our stories can travel further.”
Galleri5 partner at Collective and CEO Rahul Regulapati added, “Cinema requires precision, repeatability, and control. Off-the-shelf AI doesn’t solve that. Orchestration does. We built an operating system where technology bends to filmmaking, not the other way around.”
Under Historyverse, Collective Studios is developing a slate including Hanuman, Krishna, Shiva, and Shivaji blending advanced AI systems with traditional craft. The summit session featured directors from Hanuman, Krishna, and Shiva alongside Collective leaders, diving into real-world case studies: what delivers on screen, what glitches, and how production economics are shifting.
At a summit packed with global tech brass and policymakers, Galleri5 stakes a bold claim, cinema’s future belongs to integrated systems, not isolated gadgets and India is building one right now. Whether you’re a filmmaker eyeing faster workflows or just curious about AI remaking epics, this OS could be the script-flip the industry didn’t see coming.
