Chrome DM week 37: English Movie emerges as top gainer

MUMBAI: After seeing a marginal growth in week 36, various genres in the broadcasting segment have witnessed noticeable growth in week 37. English movie genre has become the top gainer in week 37, 2020 of Chrome Data Analytics and Media data. The genre has grown by 2.57 per cent.

Among English movie channels, Romedy Now has gained the highest OTS with 48.3 in the six metros market. OTS is the actual census-based percentage connectivity of a channel spread across 81 million homes, as reported by Chrome DM, across the analogue cable, digital cable, and DTH.

Read more coverage on ChromeDM

This week, English GEC has acquired the second position on the top gainers list with a growth of 2.14 per cent in the six metros market. In this genre,  Comedy Central has gained the highest OTS with 43.4 per cent.

Among other genres, English News, Kids-All India, Music have seen growths of 1.02 per cent, 0.99 per cent, 0.62 per cent respectively.