MAM
NortonLifeLock launches first communication campaign in India with Havas Group
MUMBAI: Cybersecurity company NortonLifeLock has launched its first communications campaign in India with the aim to create awareness amongst consumers to help protect their personal data.
The communication pivots on the fact that our data is now even more vulnerable than ever and ‘prying eyes’ are on the prowl to steal it.
The ad points out that without protection on our devices, hackers can easily see what we send over WiFi or peek into our devices and steal financial and personal information for nefarious purposes. This B2C offering from Norton gives the users multiple layers of protection which includes a VPN for online privacy, device security with anti-virus, password manager and more.
The integrated campaign, conceptualised by Havas Creative and Havas Media in India, is being shared widely across TV, OTT, radio, and digital media.
APJ digital and advertising director Janet Shi said: “With this new integrated media campaign, we aim to bring our award winning protection to even more Indian consumers and households, to keep you safe from the ever increasing and sophisticated cyber threats putting your privacy at risk.”
Havas Gurgaon managing partner- north Manas Lahiri added: “NortonLifeLock wanted to solidify their position in India through their multiple offerings. The film narrates the importance of online security especially in the current situation where there has been a rise in cybercrimes.”
Brands
FSS names Anand Krishnamurthi head of global digital delivery
Tech veteran to drive AI-first, cloud-led transformation in payments globally
CHENNAI: Financial Software and Systems (FSS), an AI-first payment infrastructure company, has appointed Anand Krishnamurthi as head of global digital delivery.
In his new role, Anand Krishnamurthi will lead FSS’s global digital delivery capabilities, focusing on AI-first and cloud-led transformation while ensuring predictable, high-quality outcomes for customers worldwide. He will be based in Chennai and report to V. Balasubramanian, CEO of FSS.
Bringing 28 years of experience in technology and digital transformation across banking, capital markets, financial services, and insurance, Anand has held senior leadership positions at Cognizant and NuSummit. He is recognised for scaling multi-geography delivery teams, leading mission-critical platforms, and embedding AI-driven automation in complex, regulated environments.
“What drew me to FSS is its deep payments expertise, strong product DNA, and the scale at which its platforms power real-world financial ecosystems,” said Anand Krishnamurthi. “I aim to strengthen delivery predictability, execution rigor, and engineering quality, building empowered teams that deliver measurable customer outcomes. FSS has a unique opportunity to create real-time, AI-infused payments infrastructure that is resilient, secure, and globally scalable.”
V. Balasubramanian added, “Anand’s track record in leading multi-geography delivery programs and AI-first operating models makes him the ideal leader for FSS as we accelerate our AI-driven digital payments business. His leadership will help us raise the bar for outcomes globally.”
This appointment is part of FSS’s broader push to build an AI-powered, cloud-native delivery organisation capable of meeting the evolving needs of banks, fintechs, and financial institutions worldwide.
