MAM
Brand Visage Communications bags digital mandate for Campus Shoes
NEW DELHI: Brand Visage Communications has won the digital marketing mandate for Campus Shoes. The mandate includes – digital marketing strategy, influencer outreach, performance marketing, and overall social media requirements.
Brand Visage will strategize, plan, and execute a comprehensive digital media strategy for the brand, elevating its brand awareness. The agency will be in charge of developing effective digital engagement strategies, develop creative assets and managing their online reputation management (ORM).
With decades of experience, Campus Shoes from the founders of action have become one of the most reliable brands in the Indian market. Their casual, lightweight shoes are designed to suit the carefree look of the youth and millennials. Campus shoes are manufactured through the latest process by using Anti–Skid and Phylon soles which provide cushion and shock absorption.
Camus Shoes director Nikhil Aggarwal said, “We are glad to announce Brand Visage Communications as our digital communication partner who will be sharing our brand vision and thereby, will be helping us in elevating our brand presence and positioning among the millennials. We loved their strategic & creative approach and are confident that it will help the brand gain more momentum in the times to come. Happy to have Brand Visage on board.”
Brand Visage Communications co-founder and CEO Siddharth Khanna added, “We are glad to be on board with Campus Shoes. We look forward to working with the brand closely to strengthen its digital presence & engagement and help them achieve greater ROI through our media strategies.”
“With increased social media usage, and the average time spent on a platform being longer, we are confident to take Campus, a 37-year-old, homegrown brand to newer heights. Emphasizing on VocalForLocal, we are extremely excited to have Campus Shoes on board and look forward to implementing the strategies we presented to them,” said Brand Visage Communications co-founder and COO Anuj Khanna.
MAM
Bharat Vedica launches ‘From Beehives to Bottle’ campaign
Honey brand uses honeycomb-inspired hexagon bottle and reels to celebrate nature’s craft.
MUMBAI: Bharat Vedica just bottled nature’s buzz because when bees build the perfect shape, the smartest thing a brand can do is copy the homework. Bharat Vedica, the wellness-focused organic brand under A Patel Venture, has rolled out a digital-first campaign titled ‘From Beehives to Bottle’ that traces honey’s journey from blossom to breakfast table. The storytelling series of Instagram reels follows bees collecting nectar, the transformation inside the hive, and the final bottling turning a quiet natural process into engaging short-form content.
At the centre of the narrative is the brand’s new hexagon-shaped honey bottle, directly inspired by the honeycomb’s geometry widely regarded as one of nature’s most efficient designs. The shape serves as both packaging innovation and visual metaphor for precision, balance and harmony in every drop.
Nutritionist Kiran Kukreja (Nutty Over Nutrition) appears in the campaign content, explaining raw honey’s everyday benefits and its role in modern wellness routines.
The reels have driven strong performance on Instagram, with the brand recording a high double-digit month-on-month increase in follower acquisition and impressions reaching multiples of the existing base significantly boosting top-of-funnel visibility and discovery among premium consumers.
Bharat Vedica MD Arvind Patel said, “Bees build honeycombs with remarkable precision, creating a structure that represents efficiency, balance, and harmony. The hexagon bottle draws inspiration from that natural design, translating the beauty of the hive into something people can experience in their everyday kitchens.”
The refreshed raw honey range includes Ajwain Flower Honey, Rose Petal Honey, Forest Honey and Saffron (Kesar) Honey, available in 250 g and 500 g sizes. It is currently sold on the brand’s website and Amazon, with wider retail availability planned soon.
In a wellness world full of loud promises, Bharat Vedica quietly lets the bees do the talking proving that sometimes the sweetest story isn’t invented in a boardroom, it’s already humming away in a hive.
