MAM
ZOOOK’s True Wireless In-Ear headphones Rocker Twins launched in India
ZOOOK True Wireless In-Ear headphones Rocker Twins has been launched in India by the pioneering French lifestyle brand known for its innovative range of consumer technology products. The premium yet affordable In-Ear Headphones come with the latest Bluetooth v5.0 technology and are compatible with iOS as well as Android devices within a range of 10 metres. Designed to be worn all day long, Rocker Twins is light weighted and absolutely comfortable on ears. The device offers voice assistant support through Siri and Google Assistant with an in-built microphone.
With Rocker Twins plugged in, you can rest assured of High Definition, rich and balanced sound, which is auto tuned to deliver a perfectly defined bass. The high-end device offers approximately 10 hours of battery life on an hour’s charge, for it is complemented by a charging case with 500mAh capacity. ZOOOK Rocker Twins ensure a 100-hour standby time with an amazingly efficient power saving mode, which does its work while the In-Ear Headphones rest.
The True Wireless In-Ear Headphones are ready to twin with your style statement in golden and silver colours. They turn on and off automatically and can be auto paired with a simple one-click operation. The IPX4 rating makes ZOOOK Rocker Twins protected against water, sweat and dust. They are ideal for work from home, workout sessions, outdoor sports, travelling, dancing or studying.
Mr. Achin Gupta, India Country Head, ZOOOK, feels that “the Indian youth is full of aspirations and instrumental lifestyle changes are happening around. The new young Indian wants an all-purpose headphone that’s light in weight and as perfect while jogging as while listening to music on bed. This is precisely what Rocker Twins are designed to do.”
The MRP of ZOOOK Rocker Twins is Rs.3499/- and is currently available at an introductory price of Rs.1, 699/- on Amazon and offline platforms too.
MAM
BLS International launches #VisaReady campaign to guide applicants
Initiative targets visa myths, delays and rejections with practical guidance
MUMBAI: Visa woes may soon meet their match because paperwork, it seems, is finally getting a user manual. BLS International has rolled out a new awareness drive, #VisaReadyWithBLSInternational, aimed at simplifying the often confusing visa application process and reducing delays caused by misinformation and incomplete documentation. The campaign, led across social media platforms, zeroes in on a long-standing pain point for travellers: lack of clarity around procedures, timelines and requirements. By offering step-by-step guidance, documentation checklists and clear Dos and Don’ts, the initiative attempts to turn what is typically a stressful process into a more predictable one.
At its core, the campaign also seeks to bust common myths that frequently derail applications issues that often lead to avoidable rejections or last-minute complications. The idea is to equip applicants with practical, actionable insights so they can plan better and submit stronger applications within expected timelines.
The push will not remain limited to digital channels. BLS International plans to extend the initiative across its Visa Application Centres globally, reinforcing awareness at key touchpoints where applicants engage with the process.
BLS International joint managing director Shikhar Aggarwal framed the campaign as more than a communication exercise, emphasising the company’s attempt to embed guidance and preparedness into every stage of the applicant journey.
Operating in over 70 countries and working with more than 46 client governments including embassies, consulates and diplomatic missions, the company has built a sizeable footprint in visa and consular services. With this campaign, it is now leaning into education as much as execution, signalling that in the world of visas, clarity might just be the new currency.
