Connect with us

News Broadcasting

TV9 Marathi unveils a fresh look and positioning

Published

on

NEW DELHI: TV9 Marathi has unveiled a new look and brand positioning – Kaalji Tumchi Hith Maharashtrache (Viewer’s Concern & In the Interest of Maharashtra) on the occasion of its 12th anniversary.

TV9 Network CEO Barun Das noted that every business needs to pivot to align itself with the evolving consumer interest. “TV9 Marathi, having emerged as the viewers’ choice in the state in the last 12 years, is all set to restage for the Marathi audience. The new brand promise is firmly rooted in the regional pride of Maharashtra and makes a compelling pitch for further progress of the state,” he said.

Along with its new look and positioning, TV9 Marathi has also revamped its content strategy. The revised programming line-up has a slew of innovative content formats along with a power-packed primetime to address the ever-evolving Marathi news viewer. 

Advertisement

TV9 (Marathi) editor Umesh Kumavat said, "We try to deliver every news which concerns Maharashtra and its viewers. We will cover every important aspect of news which includes both urban as well rural sectors at breath-taking speed without compromising its authenticity.”

The new brand positioning is very well-aligned with the core philosophy of TV9 Network as a group, observed TV9 (Marathi) business head Bhushan Khot.

“We have a responsibility of delivering news which is not only credible but also concerns  the people of Maharashtra. Be it political, social or day to day happenings, news which provides value to the viewers are at the core of our brand promise. The brand campaign focuses on the new positioning and the programming will have a 360-degree marketing plan which includes TV, digital, outdoor, print and radio,” said Khot.

Advertisement
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

News Broadcasting

Kamlesh Singh receives Haldi Ghati Award from MMCF

India Today Group editor honoured for three decades of journalism at Udaipur ceremony.

Published

on

MUMBAI- Kamlesh Singh just turned a lifetime of sharp words into a shiny shield because when journalism wakes up a society, even the Maharana of Mewar wants to pin a medal on it.

The Maharana of Mewar Charitable Foundation (MMCF) conferred its prestigious Haldi Ghati Award on Kamlesh Singh, a senior editor at the India Today Group, during a ceremony in Udaipur on 15 March 2026. The national award, instituted in 1981-82, recognises “work of permanent value that initiates an awakening in society through the medium of journalism.”

Singh, who leads several editorial initiatives including Aaj Tak Radio, the Teen Taal community and The Lallantop, was presented the honour by Lakshyaraj Singh Mewar, Managing Trustee of MMCF. The citation highlighted his three decades of contributions to Indian media, innovations in digital journalism, mentoring young reporters, and his popular podcast persona “Tau” on Teen Taal, which fosters thoughtful public discourse.

Advertisement

The Haldi Ghati Award, named after the historic Battle of Haldighati symbolising valour and resilience, is one of four national awards given annually by MMCF. Past recipients include Tavleen Singh, Piyush Pandey and Raj Chengappa.

Other honourees this year included Padma Vibhushan Pt Hari Prasad Chaurasia, Vedamurti Devvrat Rekhe, Treeman of India Marimuthu Yoganathan, Vir Chakra Capt Rizwan Malik, and US-based researcher Molly Emma Aitken, who received the Colonel James Tod Award for contributions to understanding Mewar’s spirit and values.

In an era where headlines often shout louder than substance, the MMCF quietly reminded everyone that real journalism isn’t about noise, it’s about the quiet, persistent work that stirs society awake, one thoughtful story at a time.

Advertisement

Continue Reading

Advertisement News18
Advertisement All three Media
Advertisement Whtasapp
Advertisement Year Enders

Copyright © 2026 Indian Television Dot Com PVT LTD

This will close in 10 seconds