MAM
Triotree Technologies welcomes Rajesh Gupta as chief growth officer
MUMBAI : Triotree Technologies has appointed Rajesh Gupta as its chief growth officer. With over 22 years of expertise in digital health, hospital operations, and IT strategy, Gupta is set to play a key role in expanding the company’s footprint both in India and internationally.
Triotree Technologies is a pioneer in digital healthcare transformation, offering state-of-the-art solutions aimed at enhancing operational efficiency and patient care. With a deep understanding of hospital IT systems, strategy consulting, and large-scale healthcare projects, Gupta will lead the company’s growth initiatives and market expansion.
Triotree Technologies founder & CEO Surjeet Thakur highlighted the significance of this appointment stating, “With our recent expansion into Bahrain and plans to extend across the GCC region, Gupta’s expertise will be invaluable in driving our global strategy and fostering impactful partnerships.”
Adding to this, Triotree Technologies co-founder & client executive Akanksha Rajeev remarked, “Gupta’s return is a momentous step for us. His strategic insight and vast experience in healthcare IT will accelerate our innovation and strengthen our market leadership.”
Gupta has a distinguished career in healthcare IT, having LED digital health implementations in over 25 hospitals across India and the middle east. His achievements include spearheading the largest multi-location HIS integration at Medanta Group of Hospitals and leading IT and operations at Taiba Hospital, Kuwait.
Expressing his excitement, Gupta said, “Being a founding member of Triotree in 2012, I have always been committed to its mission of transforming healthcare through technology. Returning after a decade feels like coming home, and I look forward to driving its growth and innovation forward.”
Brands
Faber-Castell India appoints Sunaina Haldar as director – marketing
With stints at Tata, SleepyCat and ADF Foods under her belt, Haldar is primed to redraw Faber-Castell’s brand story
MUMBAI: Faber-Castell India has poached Sunaina Haldar from ADF Foods, appointing her director – marketing as the German stationery brand looks to muscle up in a category that is rapidly reinventing itself around creativity and self-expression.
Haldar hit the ground running. “My first couple of weeks have been incredibly energising, understanding consumers, visiting markets, engaging with retailers and immersing myself into the world of Faber-Castell Group,” she said.
She arrives with considerable firepower. At ADF Foods, Haldar ran marketing across India and international markets for a portfolio spanning Ashoka, Aeroplane, Camel and ADF Soul. Before that, she was vice-president – marketing at direct-to-consumer mattress brand SleepyCat, where she helmed brand, content and performance marketing. Her résumé also includes a stint leading marketing, new product development and CRM for Tata SmartFoodz at Tata Consumer Products, no small proving ground.
Between corporate roles, Haldar also operated as a fractional CMO for early-stage startups, building marketing strategy and operational structures from scratch, a signal that she knows how to move fast with limited resources.
With 18 years straddling FMCG, D2C and the startup world, Haldar now takes the reins at a brand that has long owned the classroom but is clearly hungry for the living room. In a stationery market where the pencil has become a lifestyle statement, Faber-Castell has picked someone who knows exactly how to sell that story.
