e-commerce
Clovia joins Zepto for 10-min delivery of innerwear and sleepwear
MUMBAI: Clovia, has partnered with quick-commerce giant Zepto to offer 10-minute doorstep delivery in over 18 cities across India.
Consumers in cities including Mumbai, Delhi-NCR, Bengaluru, Chennai, Hyderabad, Pune, Lucknow, Jaipur, and Kolkata can now access Clovia’s curated collection with just a few taps receiving bras, panties, sleepwear and more almost instantly.
The collaboration reflects Clovia’s push to blend convenience with quality by harnessing the power of fast-commerce. With this move, the brand is focused on scaling access to its essentials particularly in Tier one and Tier two cities, where demand for rapid, reliable shopping experiences continues to rise.
Clovia co-founder & chief growth officer Soumya Kant shared, “Today’s shoppers want speed without compromising on quality. Our partnership with Zepto allows us to serve this demand, delivering Clovia favourites at lightning speed.”
As part of the launch, over 100+ top-selling styles are now live on Zepto, ensuring a smooth and swift shopping journey for customers on the go.
Zepto chief business officer Devendra Meel added, “This collaboration strengthens our promise of convenience and quality. We’re thrilled to help bring Clovia’s innerwear essentials to users faster than ever.”
The partnership not only accelerates Clovia’s digital-first approach but also boosts its omnichannel growth, reinforcing its presence in the ever-evolving intimate wear market.
MUMBAI: From flights to tracks, Cleartrip is now trying to keep every journey on the same ticket. Cleartrip, part of Flipkart, has launched train ticket bookings through a partnership with Indian Railway Catering and Tourism Corporation, marking its entry into India’s vast rail travel ecosystem.
The integration allows users to search, book and manage train journeys directly within the app, as the company pushes towards becoming a unified, multi-modal travel platform. The move plugs Cleartrip into one of the world’s largest transportation networks, where over 800 million reserved passengers travel annually, alongside a daily footfall of around 23 million across Indian Railways.
The offering includes bookings across routes nationwide, covering General and Tatkal quotas as per Ministry of Railways guidelines. Users can also access real-time seat availability, fare insights, PNR status tracking, berth preferences and digital payment options within a single interface.
The expansion reflects a broader shift in travel platforms from specialising in a single mode to stitching together end-to-end journeys. For Cleartrip, the bet is not just on scale, but on simplifying a system often seen as complex and fragmented.
Company executives said the focus is on embedding predictive intelligence and personalisation into the booking journey, aiming to make everything from discovery to post-booking support faster and more intuitive.
The train booking feature is currently live on the app, with plans to extend it to the web platform soon, signalling a push towards a seamless cross-platform experience.
In a country where railways move billions each year, the next battleground for travel apps may well be decided not in the skies, but on the tracks.
