Brands
Lehar sprints into sportswear with new Rannr shoe brand launch
MUMBAI: Lehar Footwear is lacing up for a big leap. The Jaipur-based company, best known for slippers and sandals, has announced the launch of Rannr, its new sports and athleisure footwear brand designed to blend comfort, durability and style for India’s mass and mid-market consumers.
Backed by five manufacturing facilities in Rajasthan and Haryana, Rannr will hit the ground running with performance-driven shoes that promise everyday versatility at accessible prices. The target: young professionals, fitness buffs, students and lifestyle-conscious shoppers who want value without compromise.
Lehar is rolling out the brand through its network of more than 520 distributors across 27 states, alongside e-commerce platforms and a new direct-to-consumer site. The company’s long-term play includes expanding into running, training and lifestyle footwear, while also scouting export opportunities in Asia, Africa and the Middle East.
Lehar Footwear, chairman and whole-time director, Raj Kumar Agarwal said, “With Rannr, our goal is to make reliable, stylish, and performance-oriented sports shoes available to millions of consumers looking for quality at the right price. This is not just about entering a new segment but shaping the future of footwear for India’s next generation.”
Lehar’s expansion into sports shoes comes on the heels of strong growth. The company clocked its highest-ever revenue of Rs 277.2 crore in FY25, and Rs 142.2 crore in Q1 FY26. Having recently ventured into EVA footwear with brands such as Crozi, Hilux and Bliss, Lehar now wants Rannr to be the name Indians think of when they think of affordable sportswear.
Brands
Faber-Castell India appoints Sunaina Haldar as director – marketing
With stints at Tata, SleepyCat and ADF Foods under her belt, Haldar is primed to redraw Faber-Castell’s brand story
MUMBAI: Faber-Castell India has poached Sunaina Haldar from ADF Foods, appointing her director – marketing as the German stationery brand looks to muscle up in a category that is rapidly reinventing itself around creativity and self-expression.
Haldar hit the ground running. “My first couple of weeks have been incredibly energising, understanding consumers, visiting markets, engaging with retailers and immersing myself into the world of Faber-Castell Group,” she said.
She arrives with considerable firepower. At ADF Foods, Haldar ran marketing across India and international markets for a portfolio spanning Ashoka, Aeroplane, Camel and ADF Soul. Before that, she was vice-president – marketing at direct-to-consumer mattress brand SleepyCat, where she helmed brand, content and performance marketing. Her résumé also includes a stint leading marketing, new product development and CRM for Tata SmartFoodz at Tata Consumer Products, no small proving ground.
Between corporate roles, Haldar also operated as a fractional CMO for early-stage startups, building marketing strategy and operational structures from scratch, a signal that she knows how to move fast with limited resources.
With 18 years straddling FMCG, D2C and the startup world, Haldar now takes the reins at a brand that has long owned the classroom but is clearly hungry for the living room. In a stationery market where the pencil has become a lifestyle statement, Faber-Castell has picked someone who knows exactly how to sell that story.
