MAM
Uber shifts gears with Rituraj Chaturmohta in the driver’s seat
MUMBAI: Uber for Business is cruising into a new chapter, and it’s Rituraj Chaturmohta taking the wheel. The enterprise arm of Uber has appointed him as senior country manager for India and South Asia, a move aimed at fuelling its next phase of growth across the region’s bustling corporate mobility landscape.
From boardrooms to backseats, Rituraj’s mission is clear: strengthen partnerships, build smarter enterprise travel solutions, and keep innovation firmly in the fast lane. With over a decade of experience across two-sided marketplaces and platform businesses, he’s no stranger to navigating complex ecosystems.
Before joining Uber, Rituraj led sales and business development at Airbnb, where he managed teams across supply and demand balancing the platform’s dynamic growth on both ends. A former entrepreneur in India’s hyper-local delivery space, he brings a sharp understanding of what drives both businesses and consumers in one of the world’s most competitive markets.
Welcoming him aboard, Uber regional general manager and of Uber for Business head for APAC Eric Lee, said, “We are delighted to have Rituraj join our leadership team to drive Uber for Business’ growth and partnerships in India and South Asia. His experience in scaling platform businesses and understanding the Indian market will be instrumental in strengthening our enterprise offering.”
Excited about the road ahead, Rituraj said, “I am thrilled to join Uber for Business to lead India and South Asia, one of Uber’s most dynamic growth markets. Uber for Business is reimagining how businesses move with scale, sustainability, and customer centricity at the core. My focus is to deepen Uber’s relationships with business clients, build tailored mobility solutions that drive measurable ROI, and make Uber for Business a growth partner for every company in this region.”
Globally, Uber for Business powers mobility for over 200,000 organisations, helping them manage employee travel, meals, and commute programmes through Uber’s trusted platform. In India alone, more than 8,000 organisations are already on board, using its solutions for business travel, daily commutes, and employee shift transport.
With Rituraj in the driver’s seat, Uber for Business seems ready to chart new routes merging convenience, technology, and enterprise efficiency into one smooth ride.
Digital
Content India 2026 opens with a copro pitch, a spice evangelist and a £10,000 prize for Indian storytelling
Dish TV and C21Media’s three-day summit puts seven ambitious projects before an international jury, and two walk away with serious development money
MUMBAI: India’s content industry gathered in Mumbai this March for Content India 2026, a three-day summit organised by Dish TV in partnership with C21Media, and it wasted no time making a statement. The event opened with a Copro Pitch that put seven scripted and unscripted television concepts before an international panel of judges, and by the end of it, two projects had walked away with £10,000 each in marketing prize money from C21Media to support development and international promotion.
The jury, comprising Frank Spotnitz, Fiona Campbell, Rashmi Bajpai, Bal Samra and Rachel Glaister, evaluated a shortlist that ranged from a dark Mumbai comedy-drama about mental health (Dirty Minds, created by Sundar Aaron) to a Delhi coming-of-age mystery (Djinn Patrol, by Neha Sharma and Kilian Irwin), a techno-thriller about a teenage gaming prodigy (Kanpur X Satori, by Suchita Bhatia), an investigative crime drama blending mythology and modern thriller (The Age of Kali, by Shivani Bhatija), a documentary on India’s spice heritage (The Masala Quest, hosted by Sarina Kamini), a documentary on competitive gaming (Respawn: India’s Esports Revolution, by George Mangala Thomas and Sangram Mawari), and a reality-horror competition merging gaming and immersive fear (Scary Goose, by Samar Iqbal).
The session was hosted by Mayank Shekhar.
The two winners were Djinn Patrol, backed by Miura Kite, formerly of Participant Media and known for Chinatown and Keep Sweet: Pray & Obey, with Jaya Entertainment, producers of Real Kashmir Football Club, also attached; and The Masala Quest, created and hosted by Sarina Kamini, an Indian-Australian cook, author and self-described “spice evangelist.”
The summit also unveiled the Content India Trends Report, whose findings made for bracing reading. Daoud Jackson, senior analyst at OMDIA, set the tone: “By 2030, online video in India will nearly double the revenue of traditional TV, becoming the main driver of growth.” He noted that in 2025, India produced a quarter of all YouTube videos globally, overtaking the United States, while Indians collectively spend 117 years daily on YouTube and 72 years on Instagram. Traditional subscription TV is declining as free TV and connected TV gain ground, forcing broadcasters to innovate. “AI-generated content is just 2 per cent of engagement,” Jackson added, “highlighting the dominance of high-quality human content. The key for Indian media companies is scaling while monetising effectively from day one.”
Hannah Walsh, principal analyst at Ampere Analysis, added hard numbers to the picture. India produced over 24,000 titles in January 2026 alone, with 19,000 available internationally. The country now accounts for 12 per cent of Asia-Pacific content spend, up from 8 per cent in 2021, outpacing both Japan and China. Key exporters include JioStar, Zee Entertainment, Sony India, Amazon and Netflix, delivering over 7,500 Indian-produced titles abroad each year. The top importing markets are Saudi Arabia, the UAE, Egypt, the United States and the Philippines. Scripted content dominates globally at 88 per cent, with crime dramas and children’s and family titles performing particularly strongly.
Manoj Dobhal, chief executive and executive director of Dish TV India, framed the summit’s ambition squarely. “Stories don’t need translation. They need a platform, discovery, and reach, local or global,” he said. “India produces more movies than any country, our streaming platforms compete globally, and our tech and creators win international awards. Yet fragmentation slows growth. Producers, platforms, and tech move in different lanes. We need shared spaces, collaboration, and an ecosystem where ideas, technology, and people meet. That is why we built Content India.”
The data, the pitches and the prize money all pointed to the same conclusion: India is not waiting for the world to discover its stories. It is building the infrastructure to sell them.
