News Broadcasting
CNBC-TV18 launches its new health initiative ‘#MySmileMyInsurance’
Mumbai: The year 2020 was an eye opener for everyone as it brought to the fore the stressful implications of medical emergencies and the unpredictable financial disturbance it can cause. Now more than ever, having a robust health insurance plan can provide the added financial and emotional protection needed during such unprecedented times. Thus, this World Health Day, with an aim to educate and spread awareness on having your health insured and thus ensuring your smile, CNBC-TV18 has launched a new initiative, ‘#MySmileMyInsurance’ – Say Yes To Health!
According to a 2020 survey on health insurance done by a leading insurance company in India, before the outbreak of Covid2019 in India, only 10 per cent people were interested in health insurance that covered new age diseases. However, the number has drastically risen to 71 per cent as people consider health insurance a necessity now, after the pandemic and the tumultuous year gone by.
Taking note of this fact and the overall importance of health insurance as a must-have product, the channel endeavours to promote and reinforce the several benefits and safety nets that a robust health plan can offer to its audience.
To further amplify the campaign, CNBC-TV18 has put together on-air content, deployed dedicated promos, and activated an extensive social media campaign for their followers to engage with. CNBC-AWAAZ, the flagship Hindi business news channel too will promote the initiative on-air and on their social media pages to reach out to their dedicated set of audience.
Network18 CEO- business news Smriti Mehra, said, “As the adage goes, health is wealth and the pandemic has underlined its relevance like never before. The Covid2019 outbreak saw a vast amount of people suffer through last minute medical contingencies and expenses, along with major loss of income, jobs etc. This coupled with often not having an active and viable health insurance plan resulted in serious distress for many. As a brand that has always been cognisant towards our audience’s needs, we look forward to making the most of our platform to voice awareness on important factors such as these that affect them and reinforce smart habits that lead to a better, healthier life and a financially secure future.”
Through the campaign, the channel aims to encourage its audiences to adopt smart health insurance that safeguards their future against unforeseen medical expenses and guide their audiences into making sensible and important life and financial decisions. You can follow the initiative – #MySmileMyInsurance – Say YES to Health, on the channel, website and social media platforms.
News Broadcasting
Network18 Q4 revenue grows 9.7 per cent, EBITDA at Rs 30 crore
PAT improves to Rs 306.6 crore, margins steady amid cost pressures.
MUMBAI: Not all news is breaking, some of it is quietly improving. Network18 Media & Investments Limited appears to be doing just that, tightening losses and stabilising margins even as costs continue to weigh on the business. For FY26, the company reported revenue from operations of Rs 1,955.1 crore, up from Rs 1,896.2 crore in FY25, signalling modest top-line growth in a challenging media environment. Total income stood at Rs 1,978.2 crore, compared to Rs 1,913 crore a year earlier.
Profit after tax came in at Rs 306.6 crore for the year, a sharp turnaround from Rs 3,225.4 crore in FY25, largely reflecting the absence of large exceptional items that had inflated the previous year’s numbers. On a more comparable basis, the company’s operating performance showed signs of gradual stabilisation.
However, the quarterly picture remained under pressure. For the March quarter, Network18 reported a loss of Rs 53.1 crore, narrower than the Rs 98.1 crore loss in the same period last year, but still indicative of ongoing cost challenges.
Expenses continued to track high. Total expenses for FY26 stood at Rs 2,235.7 crore, up from Rs 2,197.8 crore in FY25. Key cost heads included operational expenses of Rs 765.9 crore, employee benefits of Rs 475.9 crore, and marketing, distribution and promotional spends of Rs 427.1 crore, underlining the continued investment required to sustain reach and engagement.
At an operating level, margins remained under strain. Operating margin stood at 2.33 per cent for FY26, marginally higher than 1.77 per cent in FY25, while net profit margin remained negative at -13.02 per cent, though improved from -14.89 per cent.
On the balance sheet, total assets rose to Rs 8,957.6 crore as of 31 March 2026, from Rs 8,317.5 crore a year earlier. Equity strengthened to Rs 4,958.7 crore, while borrowings increased to Rs 3,112.8 crore, reflecting a higher reliance on debt to support operations.
Cash flows told a mixed story. While financing activities generated Rs 83.9 crore, operating cash flow remained negative at Rs -24 crore, highlighting ongoing pressure on core cash generation. Cash and cash equivalents, however, improved to Rs 33.9 crore from Rs 1.8 crore.
The numbers point to a company in transition growing revenues, trimming losses, but still grappling with structural cost pressures. In a sector where scale often comes at a price, Network18 seems to be inching towards balance, one quarter at a time.
