iWorld
Club FM rewrites on-air history with ‘VOX Office’
Mumbai: Club FM, Kerala continues to raise the standard with its programming, and this Onam 2024 was no different. In a new and unique move, Club FM introduced ‘VOX Office’, a radio show that brought classic Malayalam cinema to the airwaves, engaging listeners across the state. As part of the Onam celebrations, Club FM re-released films like Manichitrathazhu, In Harihar Nagar, and Kilukkam—edited specifically for radio—to offer a nostalgic yet updated experience. By acquiring one-time audio rights from the movie producers, Club FM adjusted these classics for today’s audience, marking a first for any radio station in Kerala.
‘VOX Office’ taps into the trend of classic film re-releases, but with a radio twist, catering to Kerala’s cinema-loving audience. This show formed the core of Club FM’s Onam programming, merging past and present, and creating a listening experience that engaged audiences.
Beyond ‘VOX Office,’ Club FM delivered a full range of Onam programming for its listeners. Programs like ‘Kalakkan Onam’ (7 AM to 11 AM), featuring pairs like Siju Sunny and Saafboi, Chef Pillai and Pepe, and Omar Lulu and Rehman, offered conversations and entertainment that added to the festive mood. The ‘KL Heroes’ show (11 AM to 2 PM) showcased local figures like Iswar Malpe, KL Bro, and Femina Basheer, recognizing their roles in Kerala’s society.
The day ended with ‘Powli Talks’ (6 PM to 10 PM), where political figures Hibi Eden, Mohammed Riyaz, and Shailaja Teacher discussed Kerala’s political landscape, giving listeners insights into current events. These shows not only engaged listeners on-air but also reached out through Club FM’s social media platforms, ensuring wider engagement.
With over 1000 clients involved for this Onam 2024, Club FM once again showed its ability to deliver meaningful content that resonated with both listeners and advertisers. The station’s approach to programming ensured wide audience interaction, making this Onam celebration notable.
As the final days on 13, 14, and 15 September approaches, Club FM invites everyone to tune in and experience the conclusion of this journey. Promo videos highlight the essence of these final days. This Onam, Club FM has shifted the radio entertainment landscape, thanks to the ongoing support of listeners and advertisers.
iWorld
Prime Video and Hrithik Roshan reunite for quirky heist comedy Mess
HRX Films expands pact with quirky heist comedy set for production
MUMBAI: Prime Video is doubling down on its partnership with Hrithik Roshan, announcing a new comedy film Mess that promises chaos, chuckles and a clever twist on the classic heist.
Produced by Hrithik Roshan and Eshaan Roshan under HRX Films, a division of FilmKraft Productions, the film is being made in association with Soda Films Lab. Directed by Rajesh A Krishnan, Mess marks the second collaboration between the streaming platform and HRX Films after the upcoming thriller Storm.
At the heart of Mess lies an unusual premise. A group of robbers break into the home of a man with OCD, only to find themselves outmatched in a night-long standoff that flips the script on who is really in control. It is a set-up that blends tension with humour, turning a break-in into a breakdown of expectations.
Prime Video India director and head of originals Nikhil Madhok said, “A good story should surprise and entertain, and Mess does both with ease. It brings together a unique premise, memorable characters and a tone that keeps you laughing throughout.”
He added that the collaboration with HRX Films continues to grow stronger, with the new film reflecting a shared appetite for bold and original storytelling.
Hrithik Roshan said, “After Storm, Mess feels like a natural next step in our journey with Prime Video. The film captures the kind of unconventional storytelling we want to champion, with Rajesh bringing a distinctive voice to the narrative.”
Director Rajesh A Krishnan said, “The world of Mess is a mix of comedy and chaos, unusual enough to keep audiences on edge while still delivering humour. It has been a deeply collaborative and creatively fulfilling experience.”
The original screenplay comes from Paul Soter, with adaptation and dialogues by Kapil Sawant, adding another layer of craft to the film’s offbeat narrative.
As production gears up, Mess looks ready to live up to its name, serving up a delightful tangle of mayhem, mischief and movie magic for audiences in India and beyond.
