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Httpool India onboards Simran Bedi as partner director

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India: Httpool, an Aleph Holding company and global partner of major media platforms, on Thursday announced the appointment of Simran Bedi as partner director for India operations. She will report to Httpool India, managing director, Amit Gupta.

Bedi has over 18 years of experience in the media industry, including revenue generation, digital shopping and commerce, business development, branding, and experience with core branding solutions. Before joining Httpool, she worked at Publicis Media, responsible for leading buying and trading for the supply-side and leading affiliate business.

“As we prepare to exponentially scale the Httpool India business for the past one decade, one of our key areas of focus has been securing the right talent. Simran comes with a wide-ranging and in-depth experience of proven success across geographies, including India,” said Amit Gupta. “Her hands-on approach and wealth of experience in trade and agency partnerships and media planning will allow us to continue delivering demonstrable value to our partners both on the platform and demand side. We are looking forward to the next stage of our journey together with Simran.”

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Speaking on her new role, Bedi said, “Httpool represents some leading media platforms, each having a distinct value proposition to meet advertiser demands and KPIs. Responsible for revenue growth across multi-platforms in the Indian market along with trade partnerships in the Asia Pacific region carries the highest responsibility, and I am determined to exceed the expectations.

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eNews

Aaj Tak launches video-integrated VPaper with Dailyhunt

Free, early-morning ePaper combines print layout with click-to-watch video

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NEW DELHI: Aaj Tak has launched vPaper, a video-integrated ePaper developed in collaboration with Dailyhunt, as it seeks to rework the morning news habit for digital-first audiences.

The product, unveiled on 19 February, 2026, is a 12-page ePaper available free of charge and delivered to readers ahead of traditional newspapers. It combines the structure and editorial depth of print with the immediacy of digital delivery.

What sets vPaper apart is its built-in video functionality. Readers can tap on stories within the ePaper to watch related video reports, integrating Aaj Tak’s television journalism into a newspaper-style format. The “click-to-watch” feature aims to turn passive reading into an interactive experience.

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The ePaper spans news, business, sports, education, travel and national affairs, positioning itself as a comprehensive morning briefing for mobile users. Aaj Tak brings editorial credibility and broadcast-scale reporting to the venture, while Dailyhunt provides reach across tier 2, tier 3 and Bharat markets through its distribution network and personalisation technology.

“With vPaper, we are reimagining the morning news experience,” said India Today Group CEO, digital business Salil Kumar. He said the format blends authority, speed and video storytelling while remaining accessible by being free and available before print.

Verse Innovation senior vice-president Sunil Mohapatra, said the partnership strengthens Dailyhunt’s premium news offering and bridges print habits with interactive digital consumption.

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The launch reflects a broader push by Indian news publishers to experiment with formats that combine credibility, scale and engagement as audiences increasingly shift to mobile-led news consumption.

(Note: The cover image is AI-generated and meant for representational purposes only) 

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