MAM
Artium Academy launches brand film with Sonu Nigam
Mumbai: Online music education platform Artium Academy on Monday launched its first brand film featuring the celebrated singer Sonu Nigam.
To lend depth and build a strong music pedagogy, Artium Academy’s academic board has Nigam as its patron-in-chief and voice expert Anant Vaidyanathan as chief of pedagogy, who will be framing the academic policy and the accreditation process, said the platform in a statement.
The Artium board comprises music maestros like Shubha Mudgal (Hindustani classical), Aruna Sairam (Carnatic music), KS Chitra (South Indian popular film music), Louiz Banks (keyboard), Aneesh Pradhan (percussions), Raju Singh (guitar), and Gino Banks (drums) acting as faculty heads, driving the curriculum for their respective genres.
In the coming weeks, Artium intends to deploy a 360-degree campaign on all identified media formats with tactical as well as ongoing campaigns. The objective is to put forth the cumulative might of pedagogy of the brand in order to engage with all forms of music enthusiasts alike.
“The centuries-old, venerated music training methods of India are ready to meet the technological opportunities of the new age to create a never before learning experience for the music aspirant of today,” said Artium Academy founder and CEO Ashish Joshi. “Artium aspires to be a thought leader in technological research and innovation to enhance the power of self-assessment, to capture vast data from fine human judgment, and feed machine learning towards the creation of AI-supported systems of assessment and prescription, and the sheer experience of the learning session, and facilitating the reach of qualitative pedagogy to the deserving across the globe.”
“Musical expertise is a product of multiple inputs from a variety of sources, experiences, influences, inspirations, challenges, struggles, failures and victories,” said Sonu Nigam, who is also one of the investors of Artium Academy. “My colleagues and I feel privileged to bring our learning, knowledge, skill development methods, and insights within the reach of multitudes of students through our design of performance-based learning programs that are committed to bringing out the best in each individual.’’
Brands
FSS names Anand Krishnamurthi head of global digital delivery
Tech veteran to drive AI-first, cloud-led transformation in payments globally
CHENNAI: Financial Software and Systems (FSS), an AI-first payment infrastructure company, has appointed Anand Krishnamurthi as head of global digital delivery.
In his new role, Anand Krishnamurthi will lead FSS’s global digital delivery capabilities, focusing on AI-first and cloud-led transformation while ensuring predictable, high-quality outcomes for customers worldwide. He will be based in Chennai and report to V. Balasubramanian, CEO of FSS.
Bringing 28 years of experience in technology and digital transformation across banking, capital markets, financial services, and insurance, Anand has held senior leadership positions at Cognizant and NuSummit. He is recognised for scaling multi-geography delivery teams, leading mission-critical platforms, and embedding AI-driven automation in complex, regulated environments.
“What drew me to FSS is its deep payments expertise, strong product DNA, and the scale at which its platforms power real-world financial ecosystems,” said Anand Krishnamurthi. “I aim to strengthen delivery predictability, execution rigor, and engineering quality, building empowered teams that deliver measurable customer outcomes. FSS has a unique opportunity to create real-time, AI-infused payments infrastructure that is resilient, secure, and globally scalable.”
V. Balasubramanian added, “Anand’s track record in leading multi-geography delivery programs and AI-first operating models makes him the ideal leader for FSS as we accelerate our AI-driven digital payments business. His leadership will help us raise the bar for outcomes globally.”
This appointment is part of FSS’s broader push to build an AI-powered, cloud-native delivery organisation capable of meeting the evolving needs of banks, fintechs, and financial institutions worldwide.
