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PRCAI appoints Deeptie Sethi as its first CEO

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Mumbai: The homegrown PR professional body Public Relations Consultants Association of India (PRCAI) on Tuesday announced the appointment of Deeptie Sethi as its first CEO in its history of two decades. 

In this newly created role, Sethi will be working closely with the managing committee to further build on PRCAI’s vision of making the public relations industry more professional, ethical and prosperous, said the statement.

She will be focused on driving visibility and helping the association in challenging, supporting, and raising standards and also developing strategic partnerships to increase awareness and relevance, it added.

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In this role, she will be effectively leading, developing and shaping the agenda for the public relations community in India.

“The scope and reach of public relations have seen exponential growth in the last few years. Today, effective communication is integral to every business. These are exciting times for the industry and I am honoured and thrilled to take up this opportunity to build, grow and serve our community. I am equally optimistic about the prospect and look forward to adding value for PRCAI members and the larger communication fraternity,” said Deeptie Sethi on her appointment.

Sethi has served in leadership communications roles working for MNCs for more than 23 years in India and the US. She has helped businesses leverage the power of public relations and communications leading strategic planning, media relations, brand and reputation management, crisis management and compelling advocacy programs. 

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Announcing the appointment, PRCAI president Atul Sharma shared, “At PRCAI, we believe in leadership that inspires, drives results and encourages our members and communities. We are happy to have Deeptie as the first CEO of PRCAI, as we look forward to expand our footprint, and scale to newer heights. Moreover, as the role of public relations takes centerstage in all facets of business, we are excited to have an experienced communications professional like Deeptie to build the future roadmap for PRCAI.”

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ConfirmTkt rolls out 1 per cent cashback for summer train trips

Unlimited wallet rewards valid till 31 May boost holiday travel

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GURUGRAM: ConfirmTkt has announced a limited period 1 per cent cashback offer aimed at making summer train travel a little lighter on the wallet.

The authorised B2C online train ticketing platform, part of the Ixigo Group, will credit 1 per cent cashback directly into users’ ConfirmTkt Wallet for every train ticket booked through its app. The offer runs until 31 May 2026, neatly covering the peak summer holiday rush.

There is no cap on how much cashback users can earn during the offer window. The credited amount can be redeemed on the next train booking within 90 days, making it particularly useful for families planning return journeys, students heading home for the holidays, or travellers ticking off multiple destinations in one season.

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Importantly, the process is automatic. Cashback is credited after booking, with no codes to enter and no hoops to jump through, keeping the reward simple and seamless.

Ixigo Trains and ConfirmTkt CEO Dinesh Kumar Kotha, said summer remains one of the busiest travel seasons in India, as families, students and professionals take to the rails to reconnect and explore. He noted that by keeping the cashback uncapped and redemption straightforward, the company aims to help travellers extract greater value from both outbound and return trips during this high demand period.

Beyond the seasonal offer, ConfirmTkt continues to position itself as a tech driven, customer first platform. Its features include high accuracy waitlist prediction, nearby trains and alternate travel plan suggestions when seats are scarce, live train status updates, seamless PNR tracking, instant refunds, seat availability alerts and UPI enabled payments. Users can also order food on train for delivery to their seats at selected stations.

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Taken together, the platform’s tools are designed to reduce uncertainty and add a layer of reassurance to rail journeys. With this summer cashback in play, ConfirmTkt is not just helping travellers book tickets, but giving them a small return ticket on their spending too.

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