iWorld
Rainshine launches new podcast ‘The Unsung Heroes’ with Anup Soni
Mumbai: Rainshine Entertainment, the US-based diversified entertainment media company and podcast producer has launched a new audio series “The Unsung Heroes” with Anup Soni. The show is exclusively streaming on Audible.
Produced by Monisha Singh Katial, “The Unsung Heroes” documents the achievements of 20 Indians from the fields of sustainable living, women empowerment, education for the underprivileged, and climate change.
“We are very passionate about presenting unique and inspiring content. With the growing potential of audio content, it is important to diversify our catalogue and reach out to a wider section of the populace,” stated Rainshine Entertainment SVP Kiran Nithyanand. “A show like ‘The Unsung Heroes’ brings the awe-inspiring stories of individuals, just like them, who are making a difference in the world. Over the next year, we plan to introduce many more compelling stories, and we’re very excited for what’s to come.”
“These pan-India stories talk about the achievements of extraordinary people from all walks of life. At a time like this, it is important to bring out stories of these unsung heroes to encourage and motivate the society to contribute to a better tomorrow,” added Anup Soni.
Rainshine Entertainment intends to release more than 20 podcasts over the next 12 months, offering audiences in India and globally a diverse bouquet of stories ranging from thriller and comedy to self-help. These will include “Kya Lifestyle Hai” with Dr Siddhant Bhargava who will be sharing actionable tips on nutrition and fitness. It is slated to release on 7 April.
“Iconic Villains” with entertainment journalist and film critic Mayank Shekhar will present listeners with an oral history of the most iconic villains of Bollywood.
Other popular audio series produced by Rainshine and available on Audible include “Thriller Factory” featuring Anuraag Kashyap, Tabu, Nawazuddin Siddiqui, and “Be Stupid with Vir Das.”
iWorld
Rusk Media announces Battleground Season 2 on Amazon MX Player
Fitness reality show returns in April 2026 with bigger challenges and mentors.
MUMBAI: The arena is reopening and this time the competition promises even more sweat, strategy and spectacle. Rusk Media has confirmed the return of its fitness reality format Battleground for a second season, set to stream on Amazon MX Player from April 2026. The announcement follows the breakout success of the show’s debut season, which positioned itself as a high energy blend of sport, strategy and reality television. Season 1 brought together 16 contestants for a 28 day test of endurance and discipline, as aspiring athletes and fitness enthusiasts competed in physically demanding challenges and team based battles.
Divided into four teams, the participants trained under a panel of mentors drawn from the fitness and lifestyle space, with former Indian cricketer Shikhar Dhawan serving as the show’s Super Mentor.
The format quickly found an audience among digital viewers and was listed among the most binged titles on Amazon MX Player. The show also picked up industry recognition, winning the “Most Popular Non Fiction Show” honour at the IWMBuzz Digital Awards 2025.
The first season also drew a slate of brand partnerships, including Honda Bigwing, Charged, American Pistachio Growers, Bigmuscles Nutrition, Ritebite Max Protein, Plix and Sparsh CCTV, highlighting the show’s appeal to brands targeting India’s rapidly growing youth and fitness audience.
For Season 2, the producers say the format will evolve with tougher physical challenges, a sharper competitive structure and deeper mentor involvement while continuing to focus on discovering the next generation of Indian fitness personalities.
Rusk Media, chief executive officer and co founder Mayank Yadav said the first season proved the appetite for competitive fitness storytelling. “Battleground was always envisioned as more than a show. Season 1 demonstrated that there is a massive audience for aspirational fitness competition at scale. With Season 2 we are going even bigger in ambition, intensity and opportunities for contestants and partners,” he said.
Rusk Ads lead Rahul Arora added that the series has also evolved into a strong platform for brand integration and advertiser engagement. “Season 1 showed that Battleground is not just compelling content but a powerful brand ecosystem. As we move into Season 2, we are looking to deepen brand collaborations and build more integrated partnerships,” he said.
With a larger format, an expanding fan base and a new season set to arrive in April 2026, Battleground is positioning itself as one of India’s emerging fitness reality franchises in the digital entertainment space.
