MAM
Himanshu Shekhar named as cluster CEO of GroupM Thailand, Indonesia & Vietnam
Mumbai: Media investment company GroupM has promoted Himanshu Shekhar to the role of cluster CEO of GroupM Thailand, Indonesia and Vietnam. Shekhar became CEO of GroupM Indonesia in 2019, and in October last year, he took on the additional mantle as CEO of GroupM Vietnam. His remit as CEO of GroupM Indonesia and Vietnam has been expanded to include the burgeoning Thailand market.
Additionally, the company has appointed Pathamawan Sathaporn as the CEO of GroupM Thailand. She moves on from Mindshare Thailand’s CEO position where she held various leadership roles for over one and a half decades. Pathamawan assumes the portfolio held by Niklas Stalberg who will be leaving the network after a decade of long-standing service. In this role, she will report to cluster CEO Himanshu Shekhar.
“Both the appointments are with effect from 1 May,” the company said in a statement.
Having spent two decades within the GroupM network, Shekhar rose through the ranks in Mindshare managing the business in volume-heavy India and Indonesia. He was appointed CEO of Mindshare Southeast Asia from 2014 to 2018. During Shekhar’s tenure at Mindshare, the agency in Indonesia bagged gold at ‘Campaign Asia’s Agency of the Year’ for five years running, while Mindshare Southeast Asia also snagged gold for three consecutive years.
“The group’s strategy to cluster Thailand, Indonesia and Vietnam under one unified leadership will strengthen market capabilities and network agility,” said Himanshu Shekhar. “Given the breadth and depth of resources across these three important markets, we will be able to further scale our capabilities and solutions to deliver enhanced value for all our clients and partners. I look forward to building pathways for our talents to flourish in their careers and do great work for our clients. Our chief goal is to make advertising work better for people across Southeast Asia.”
“I am thrilled to partner with an illustrious leader like Pathamawan whose depth of field experience in Thailand will undoubtedly propel us into an even more glorious future,” he further said.
As CEO of GroupM Thailand, Indonesia & Vietnam, Himanshu will report to GroupM Asia Pacific CEO Ashutosh Srivastava, the company stated.
GroupM Thailand CEO Pathamawan Sathaporn commented, “I am honoured to embark on a journey that is both familiar and new – the purple blood running through my veins has now taken on a shade of blue. Growing alongside Mindshare for the past 16 years, I feel privileged to have witnessed the dramatic evolution of the media landscape which sets us up for new adventures daily.”
Brands
Aptronix unveils ‘Big & Beyond’ campaign, opens largest store in Hyderabad
Naga Chaitanya, Sobhita front push as retailer expands premium Apple experience
HYDERABAD: Aptronix has rolled out its most ambitious brand push yet with the launch of the ‘Big & Beyond Aptronix’ campaign, alongside the opening of its largest retail store in India.
The campaign features actors Akkineni Naga Chaitanya and Sobhita Dhulipala as brand faces, signalling a sharper focus on aspirational, experience-led retail as the company scales its presence in the premium Apple ecosystem.
At the centre of the rollout is a new 8,000 sq. ft. flagship outlet at Sarath City Capital Mall, now the largest Aptronix store in the country and among the biggest Apple Premium Reseller formats in India. The space is designed to offer immersive product discovery, personalised guidance and integrated service support, positioning the store as more than just a point of sale.
The campaign itself leans into themes of scale, ambition and accessibility, aiming to connect with a younger, increasingly design-conscious generation of Apple users. By pairing celebrity appeal with in-store experience, Aptronix is looking to deepen emotional engagement while reinforcing its premium positioning.
A key pillar remains its ‘Limitless Aptronix Exchange’ programme, which offers customers simplified upgrade paths, transparent pricing and wider access to Apple devices. The initiative has been central to driving adoption by making high-end technology more approachable for a broader audience.
Premium Lifestyle and Fashion founder & owner Sutinder Singh said the new store reflects a long-held belief that Indian consumers should have access to the best Apple retail experience without compromise. He added that the campaign’s celebrity faces mirror the brand’s core values of elegance, ambition and confidence.
Aptronix CEO Meghna Singh said the ‘Big & Beyond’ theme reflects how the company operates, with a focus on building a best-in-class retail experience. She noted that the Hyderabad launch and the campaign together signal Aptronix’s intent to set new benchmarks in the category.
With this dual push of scale and storytelling, Aptronix is not just expanding its footprint but also redefining how premium tech retail is experienced in India.
