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Supertails partners with Amazon Prime Video to promote the Tamil film ‘Oh My Dog’

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The digital petcare platform Supertails has partnered with Amazon Prime Video for the OTT launch of the Tamil film Oh My Dog, starring Arun Vijay and his son Arnav Vijay.

As part of the film promotion campaign, the brand has roped in 25 influencers on Instagram, who are mainly pet parents. The campaign has received a good response on social media, clocking more than 500,000 views on YouTube, while clocking 71,000 impressions on Instagram.

The campaign film shows a glimpse of the movie, which celebrates the bonding between Arnav and his dog named ‘Simba’, a pet and a child who find their way through an adventure together.

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The brand takes this message a step further by organizing pet adoption drives across Chennai, Bangalore, Madurai, and Coimbatore.

Supertails is the first of its kind of brand which caters to the pet care needs of young people in the country and provides one-stop solutions for pet food and supplies and trustworthy online vet consultation and dog training.

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A post shared by Supertails (@supertails.official)

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As a brand that understands the bond within a pet family, Supertails finds itself as the petcare partner that facilitates the love and care a pet parent provides for their pet.

Being highly enthusiastic about the occasion, Supertails co-founder Varun Sadana said, “we are super excited to collaborate with Amazon Prime Video to promote the beautiful bond between a pet and a child.”

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“The movie, Oh My Dog! shows the essence of what it is to be a pet parent in a story of friendship, loyalty and unconditional love. As a brand, and more importantly as a pet parent myself, I think this film is important to celebrate stories of the bond. We have gone all out to promote the film with pet adoption drives that include medical check-ups, behavior evaluation, vaccination, and a starter kit for new pet parents,” he added.

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MAM

Coca-Cola appoints Tapaswee Chandele as Global Chief People Officer

Succeeds Lisa Chang from May 1, reports to CEO Henrique Braun

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MUMBAI- When leadership refreshes, culture often follows and The Coca-Cola Company is pouring a new mix into its global people strategy. The company has appointed Tapaswee Chandele as its Global Chief People Officer, marking a key transition in its human resources leadership as long-time executive Lisa Chang steps down after seven years in the role.

The appointment, effective May 1, positions Chandele at the helm of Coca-Cola’s global people agenda at a time when multinational organisations are rethinking talent, culture and leadership pipelines in an increasingly hybrid and competitive workforce landscape.

In her new role, she will report to chief executive officer Henrique Braun, signalling the strategic importance of HR within the company’s top leadership structure.
Chandele brings over two decades of institutional knowledge to the role. She currently serves as senior vice president and executive assistant to president and chief financial officer John Murphy, a position she has held since May 2025, placing her at the centre of the company’s financial and operational decision-making. Prior to this, she spent six years, from 2019 to 2025, as senior vice president of global talent, development and HR system partnerships, where she led Coca-Cola’s worldwide talent strategy and worked closely within Chang’s leadership team.

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Her journey with Coca-Cola began in 2001 in India, and over the years she has built a cross-market perspective through roles spanning human resources and talent development. Her international assignments across Turkiye and South Africa, followed by a relocation to the United States in 2017, reflect a career shaped by both geographic and functional diversity, an increasingly critical trait for global leadership roles.

The transition also marks the end of Lisa Chang’s seven-year tenure, during which she played a central role in shaping Coca-Cola’s global people practices through a period defined by organisational transformation and evolving workforce expectations.

Chandele’s elevation comes at a time when HR is no longer a back-office function but a strategic driver of growth, culture and resilience. As Coca-Cola looks ahead, the focus will likely be on aligning talent strategy with business agility ensuring that the people behind the brand remain as globally adaptive as the product itself.

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