MAM
Infectious Advertising ropes in Anil Jayachandran as chief strategy officer
Mumbai: Infectious Advertising announced it has bolstered its strategic chops by hiring Anil Jayachandran as its chief strategy officer. In his last job, Jayachandran headed communications planning for Omnicom, Malaysia, working on key client accounts across OMD and PHD to drive thought leadership and best strategy practices.
Previously, he held the role of strategy planning director at Leo Burnett.
Jayachandran has spent nearly a quarter of a century working across geographies and is regarded as an expert in markets as diverse as North Africa, the Middle East, and Asia. From Egypt to Malaysia, he has worked across functions—marketing, advertising, research, and strategy—with global players like Burnett, JWT, Unilever, Lintas, O&M, McCann, and Omnicom.
Speaking on this development, Infectious Advertising directors and co-founders, Nisha Singhania and Ramanuj Shastry said, “We are delighted with Anil’s arrival. The more we know the consumer, the sharper our work gets. Anil’s here to help push the envelope in strategic thinking so that our work gets even more infectious.”
MAM
McDonald’s India CBO Arvind RP exits after seven years
The chief business officer exits after a stint that took him from marketing to leading South India operations.
MUMBAI: Arvind RP is out. The chief business officer of McDonald’s India has stepped down from the fast-food giant after more than seven years, and is currently serving out his notice period.
It is a significant exit. Arvind joined McDonald’s India in 2019 as director of marketing and communications, a fairly conventional brief, but steadily accumulated responsibilities until he was running the profit and loss for the company’s entire South India operation, with store operations, new outlet development, marketing, human resources and training all falling under his remit.
In a LinkedIn post, he was characteristically warm about his time there. “Looking back, many of the moments that stand out in my career aren’t just about outcomes or milestones; they’re about the incredible people who were part of the journey,” he wrote, adding that he had been “lucky to be surrounded by fantastic team members.”
Before McDonald’s, Arvind spent six years at skincare chain Kaya, where he led marketing and analytics, overseeing brand-building, product innovation and digital and customer relationship management. His career spans a remarkable sweep of Indian industry: retail at Levi Strauss & Co, consumer goods at Britannia Industries, and automobiles at TVS Motor Company, where he also took an international posting in Jakarta.
With 25 years of experience across quick-service restaurants, beauty, fashion and FMCG, Arvind will not be short of takers. The only question is who moves first.
