iWorld
Digital2Sports partners with Amazon Alexa to bring live commentary of ICC Men’s T20 World Cup 2022
Mumbai: Digital2Sports, a joint venture between One Digital Entertainment and Channel2Group, has partnered with Amazon’s Alexa voice service as an official audio rights partner of the ICC Men’s T20 World Cup 2022.
All India matches and knockout matches will have free live audio commentary available in English and Hindi by simply saying “Alexa, start commentary” on any Alexa-enabled device, including Echo smart speakers, Fire TV, the Alexa mobile app, and the Amazon shopping app (Android).
One Digital Entertainment, one of the top digital media companies in Asia, teamed up with the UAE-based broadcaster Channel 2 Corporation last year to invest in Singapore’s Digital2 Sports Pte Ltd., a provider of interactive sports content. With this collaboration, One Digital Entertainment enters a new phase of the world’s sports investment market. In accordance with this agreement, Digital2Sports obtained the exclusive audio rights for all ICC tournaments, including the Asia Cup 2022 and the IPL 2020/2021-2022 for some markets and the ICC Men’s T20 World Cup 2021, Women’s T20 World Cup 2021, ICC Champions Trophy, and ICC U19 Cricket World Cup 2022 for all global territories.
One Digital Entertainment co-founder Gurpreet Singh said, “As a multi-platform brand, Digital2Sports’ DNA is interaction and innovation with sports content at all touch points with the consumer. Being present on Alexa, enabled by just a voice command, is a true extension of our brand, and we are excited about the possibilities that this era of such new-age consumption brings with it.”
Talking about this development, Amazon India Alexa country manager Dilip R. S. said, “Customers love asking Alexa about cricket. We are excited to have live cricket commentary available on Alexa during the ongoing cricket season. With just a voice command, users can stay updated on India’s matches and also conveniently listen on the go via the Alexa app on their smartphones or the Amazon shopping app for Android. This gives us yet another opportunity to delight our users and offer a skill that will be useful for them.”
Digital2Sports focuses on developing interactive content formats by bringing together sports personalities and fans from around the world on a single platform and through live audio and podcast presentations. Digital2 Sports collaborates with OneDigital Entertainment to bring together digital platforms, content creators, and brands to create diverse content opportunities that include not only live commentary of cricket matches, but also various on-demand podcasts hosted by various cricketers, digital influencers, and celebrities. Digital2 Sports is committed to playing a key role in developing strategic content opportunities on the global sports stage and paving the way for its peers in the future.
iWorld
Hari Om OTT premieres Bhagwan Jhulelal Sai series
First devotional show on Jhulelal Sai streams in Sindhi and Hindi.
MUMBAI: Hari Om OTT just turned the tide for devotional dramas because when Jhulelal Sai steps onto the small screen, even the waves start streaming in two languages. Hari Om OTT, India’s leading devotional streaming platform launched in June 2024, has premiered Bhagwan Jhulelal Sai, a milestone series that marks the first-ever show dedicated to the revered deity of the Sindhi community. The show, starring Manish Raisinghani as Jhulelal Sai / Varun Dev and Parag Tyagi as Mirkh Shah, launched on Jhulelal Jayanti and is available in both Sindhi and Hindi.
The series chronicles the life, journey and teachings of Bhagwan Jhulelal Sai, blending mythology with historical elements to deliver an authentic and inspiring narrative for global audiences.
Manish Raisinghani said, “Portraying Jhulelal Sai and Varun Dev was not just a role, it was a spiritual journey and a moment of immense pride for my family and community. This one holds a special place in my heart, especially since the show is coming in our very own Sindhi language as well.”
Parag Tyagi added, “Jhulelal Sai is the first-ever show that beautifully blends mythology with history. Hari Om has achieved something truly special by bringing the stories of our gods and goddesses to audiences in their authentic language.”
Hari Om OTT CEO Avinash Dugar said, “With Bhagwan Jhulelal Sai, we’re excited to share this inspiring story with the Sindhi community and beyond. We will continue to showcase the stories of Indian culture and Sanatan Dharma to the world, presented in their own language.”
The premiere builds on Hari Om OTT’s track record of acclaimed devotional titles including Mata Lakshmi, Jai Jagannath, Shri Tirupati Balaji, Mata Saraswati and Chandra Dev, all focused on celebrating India’s cultural and spiritual legacy through high-quality storytelling.
In a streaming landscape crowded with fiction, Hari Om OTT is quietly proving that the most powerful stories aren’t made up, they’re the ones that have already inspired generations, now delivered straight to your screen in the language of devotion. Bhagwan Jhulelal Sai is now streaming on Hari Om OTT.
