Brands
CavinKare launches its digital first clean beauty brand – TRUTHSOME
Mumbai: Cavinkare, a FMCG and personal care company, has announced the launch of its new brand, Truthsome. This brand offers clean beauty hair care and skin care products with a transparent approach to ingredients, ensuring that all products are free of harmful chemicals while delivering the highest efficacy.
Truthsome is available on multiple platforms including Amazon, Nykaa, Myntra, Flipkart, Purplle, Jiomart, and its own direct-to-consumer website, truthsome.com. The brand is also accessible in the United States of America through Amazon and Walmart, as well as in the United Arab Emirates and the United Kingdom through Amazon.
The products are developed and manufactured with the help of an in-house research and development team with over 35 years of experience in the FMCG, personal care, and professional care industries. This expertise ensures that all Truthsome products are of the highest quality, providing customers with the best possible experience.
Cavinkare chairman & managing director C K Ranganathan said, “We are thrilled to introduce Truthsome to the market. Our commitment to offering clean beauty products with no harmful chemicals and the highest efficacy is what sets us apart from the competition.”
Cavinkare CEO Venkatesh Vijayaraghavan added, “At Truthsome, we believe that transparency is key when it comes to ingredients. Our customers can trust that they are getting the best possible products for their hair and skin.”
E-Commerce and CK Group of educational institutions director Amudhavalli Ranganathan stated, “We are excited to bring Truthsome to the forefront of the beauty industry. Our focus on clean beauty and high efficacy sets us apart and we can’t wait to share it with the world.”[PF1]
Truthsome offers a range of products in the Hair care category, including Shampoos, Conditioners, Hair Serums, And Hair Oils, with innovative and effective ingredients such as Blue Algae, Shea Butter, Avocado, Coconut Water, And Bhringaraj. In the Skin care category, Truthsome offers Facewashes And Facescrubs with ingredients such as Vitamin C, Activated Charcoal, Aloe Vera, Coffee, And Mulberry. These ingredients provide effective results for a variety of skin types and concerns.
Brands
Samsung India elevates Aditya Babbar to lead mobile business
Exec takes charge of MX sales and marketing after Raju Pullan’s exit
NEW DELHI: Samsung India has elevated Aditya Babbar to lead its mobile phone business, following the exit of Raju Antony Pullan.
Babbar, who previously served as vice president within the mobile division, has been appointed head of sales and marketing for the MX (mobile experience) business, effective May 1. In his new role, he will oversee the company’s sales and marketing operations for smartphones and related categories in India, reporting to the executive vice president of the MX business.
A long-time Samsung executive, Babbar brings over a decade of experience within the organisation, having held multiple leadership roles across product, marketing and category management. Most recently, he led product marketing and e-commerce for the mobile division, following earlier stints as head of product and marketing and senior director roles.
His career within Samsung Electronics and its India operations has also included responsibilities for flagship devices, tablets and wearables, giving him a broad view of the company’s premium and mass-market portfolio.
Babbar succeeds Pullan, who stepped down from the role, marking a leadership transition at a time when India remains a key battleground for global smartphone makers.
The appointment signals continuity within Samsung’s leadership bench, with an internal candidate stepping up to steer one of its most critical business units in a highly competitive market.
