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adidas & BCCI reveals the all new Indian cricket team jerseys
Mumbai: – adidas, the official kit sponsor of the Indian cricket team, has unveiled the new national team jerseys to be worn across all three formats of the game. The new kit will be debuted by the India Men’s team during the upcoming World Test Championship Final and then worn by the Men, Women & Youth teams across upcoming ODI, T20 & Test fixtures.
adidas confirmed their partnership with the BCCI, marking a new era in Indian cricket. With the exclusive rights for designing and manufacturing jerseys, kits, and other merchandise for Indian Men’s, Women’s, and U-19 teams, the new partnership gives adidas the opportunity to bring their innovative designs and expertise to cricket on the biggest stage.
The Indian jersey showcases the rich heritage and craftsmanship of India. The new ODI jersey represents the raw power, fierce beauty, and undeniable strength of India’s national animal – the tiger. The intricate design adorning the fabric is weaved using the traditional ikat pattern, bringing to life the tiger’s stripes and capturing the aura of Indian cricket.
For the first time, the authentic T20, Test & ODI jerseys to be worn by the Indian Cricket Team have been made with 100 per cent recycled materials. It also features adidas’ HEAT.RDY – an innovative lightweight fabric that maximizes airflow to keep the players cool while performing.
To bring to life the new designs adidas have launched a 360-marketing campaign across digital, social, print and OOH platforms. Created by India’s newest indie agency – Fundamental- the campaign features a short film starring Rohit Sharma, Harmanpreet Kaur, Virat Kohli, Hardik Pandya, Shubman Gill, Smriti Mandhana, Renuka Singh Thakur alongside passionate fans all attempting to answer a seemingly simple question – “What does the Indian cricket team jersey mean to you?”. Shot across the country, the film depicts the unwavering love and unmatched pride for the jersey that every fan and player feel. The film will be complemented by a range of striking portrait photography that showcases the top national players proudly revealing the new jerseys.
Commenting on the partnership and the iconic team India jerseys, adidas India GM Neelendra Singh said, “Our partnership with the BCCI is testament to our strong core belief underpinning ‘Impossible Is Nothing’ We are proud to present the new Indian cricket team jerseys and look forward to seeing our players create iconic moments in the 3 stripes. Through our partnership with the BCCI, we look forward to providing access and the opportunity to all cricket fans to proudly don the colours of their beloved team. Our aim is to redefine the landscape of jersey culture in India.”
adidas India senior director Sunil Gupta celebrated this moment and shared, “At adidas, we are committed to providing our athletes with the most innovative & best-in-class products to help them perform at the highest level. The campaign is based on a simple insight that while it’s hard to describe your feelings for the team India jersey, when you wear it as a player or a fan, you feel just one thing, Impossible Is Nothing!”
The jerseys will be available at three price points: Rs 4999- match jersey, Rs 2999- replica jersey and Rs 999- fan jersey. Through these multiple price points, adidas aims to revolutionise the jersey culture in India by making them affordable and accessible to every cricket fan in the country, as they cheer for the team they love.
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul Hameed Excellence Awards to figures who have left their mark across healthcare, education, sport, public service and the arts.
The ceremony, attended by minister of state for defence Sanjay Seth and senior officials from the ministry of Ayush, celebrated individuals whose work blends professional success with a sense of public purpose. It was as much a roll call of achievement as it was a reminder that influence is not measured only in profits or podiums, but in people reached and lives improved.
Among the headline awardees was Alakh Pandey, founder and chief executive of PhysicsWallah, recognised for turning affordable digital learning into a mass movement. On the sporting front, Arjuna Awardee and kabaddi player Sakshi Puniya was honoured for her contribution to the game and for pushing women’s participation onto bigger stages.
The cultural spotlight fell on veteran lyricist and poet Santosh Anand, whose songs have echoed across generations of Hindi cinema. At 97, Anand accepted the honour with characteristic humility, reflecting on a life shaped by perseverance and hope.
Healthcare honours spanned both modern and traditional systems. Manoj N. Nesari was recognised for strengthening Ayurveda’s place in national and global health frameworks. Padma shri Mohammed Abdul Waheed was honoured for his research-backed work in Unani medicine, while padma shri Mohsin Wali received recognition for his long-standing contribution to patient-centred care.
Education and social development also featured prominently. Padma shri Zahir Ishaq Kazi was honoured for decades of work in education, while former Meghalaya superintendent of Police T. C. Chacko was recognised for public service. Goonj founder Anshu Gupta received an award for his dignity-centred rural development initiatives, and the Hunar Shakti Foundation was honoured for empowering women and young girls through skill development.
The Lifetime Achievement Award went to former IAS officer Shailaja Chandra for her long career in public healthcare and governance, particularly in the traditional systems under Ayush.
Speaking at the event, Hamdard chairman Abdul Majeed said the awards were a tribute to those who combine excellence with empathy. “These awardees reflect Hakeem Sahib’s belief that healthcare, education and public service must ultimately serve humanity,” he said.
Minister Seth struck a forward-looking note, saying India’s young population gives the country a unique opportunity to become a global destination for learning, health and wellness by 2047.
The ceremony also featured the trailer launch of Unani Ki Kahaani, an upcoming documentary starring actor Jim Sarbh, set to premiere on Discovery on 11 February.
Instituted in memory of Unani scholar and educationist Hakeem Abdul Hameed, the awards have grown into a national platform that celebrates those building a more inclusive and resilient India. For one evening at least, the spotlight was not just on success, but on service with substance.
