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CreatorsClout welcomes Bollywood star Himansh Kohli to its talent roster

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Mumbai: CreatorsClout, a talent management agency in India is thrilled to announce its partnership with popular Bollywood actor and influencer Himansh Kohli. As part of this collaboration, CreatorsClout will manage and represent Kohli in all his brand partnerships and influencer activities, leveraging his immense popularity and talent to create impactful campaigns.

Kohli first made his mark in the silver screen with his debut film, ‘Yaariyaan,’ and has since captivated audiences with his performances in numerous films and music videos, including popular hits like ‘Bewafa Tera Muskurana’, ‘Dil Galti Kar Baitha Hai’, and ‘Mast Nazaron Se’. With a massive fan following and charismatic on-screen presence, Kohli has solidified his position as one of the most sought-after influencers, admired by millions around the globe. Presently, he boasts an impressive following of 3 million on Instagram alone.

Creators Clout, known for its expertise in talent management recognises immense potential that Kohli brings to the table. With this, CreatorsClout aims to amplify his influence and provide him with unparalleled opportunities to collaborate with top brands across various industries.

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The agency’s extensive network and deep industry knowledge will empower Kohli to further expand his horizons and establish long-term partnerships with leading brands. CreatorsClout’s team of seasoned professionals will work closely with Kohli to curate innovative campaigns, ensuring that each collaboration showcases his unique style, authenticity, and charm.

“We are delighted to welcome Himansh to the CreatorsClout family,” said CreatorsClout chief operating officer Aayushi Aggarwal. “Himansh’s talent, passion, and influence make him a valuable addition to our roster of exclusive influencers. With our expertise and strategic approach, we are excited to take his brand collaborations to new heights and help him reach a wider audience. Together, we will create exceptional content that resonates with both brands and his dedicated fan base,” she added.

Kohli expressed his enthusiasm about the partnership, stating, “I am thrilled to be joining hands with CreatorsClout. Their commitment to nurturing talent align perfectly with my vision. I believe this collaboration will unlock incredible opportunities for me to connect with my fans and explore exciting projects with renowned brands. I look forward to embarking on this journey and creating memorable campaigns together.”

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Ad agencies

Britannia puts Tilt in the oven as creative partner for bakery blitz

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MUMBAI: When your cakes are iconic, your rusks have cult status, and your croissants are quietly doing their flaky thing across Indian breakfast tables, you don’t just hire any agency. You bring in the big knives. Britannia Industries has just appointed Tilt Brand Solutions as its agency on record for its baked goodies – we’re talking Cakes, Rusk, Bread, and Croissant. And no, it’s not half-baked.

The Mumbai-based creative hotshop will now whip up the brand and communication strategy for Britannia’s adjacency portfolio. That means not just making ads, but kneading brand love into every bite. The agency has been handed the apron to serve up memorable campaigns, engaging content, and maybe a few eyebrow-raising moments on your feed.

“For Britannia’s adjacency portfolio, it was imperative that we got on board a partner who would be able to bring a perfect amalgamation of creative strength and business acumen to the table. The balanced approach of Tilt Brand Solutions and their category & consumer understanding delivered on the brief. We look forward to this partnership to create a significant impact for these businesses,” said Britannia marketing – general manager Shekhar Agarwal.

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Tilt Brand Solutions, which has been flexing its creative muscles in the Indian adland, now gets to work its dough across formats, platforms and consumer cohorts. Expect punchy campaigns that turn bakery basics into branding blockbusters.

“We are thrilled to partner with Britannia on this exciting journey. With our shared commitment to innovation and creativity, we are confident of creating impactful and memorable work that resonates with audiences, while also driving growth and leadership in the category,” said Tilt Brand Solutions CBO Hari Krishnan.

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