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Saints Art brings Harbinder Singh on board as VP-marketing & strategy

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Mumbai: Saints Art, one of India’s PR & Strategic Communication agencies, has appointed veteran advertising and marketing expert Harbinder Singh as its vice president for marketing and strategy. In his new role at Saints Art, Singh will lead the agency’s marketing & outreach campaigns while strategizing process optimization for maximal profitability, supporting business partnerships, and strengthening operational efficiency.

Welcoming the seasoned creative marketer on board, Saints Art co-founder & director Puneet Sharma said, “We are glad to get Harbinder on board, for he brings on the table an immensely rich experience of more than 3 decades and a deep understanding of diverse markets. We are confident that he will help us attain our growth objectives while delivering excellent results in terms of marketing strategies and positioning.”

“Saints Art has over the years evolved as one of India’s most reputed PR agencies, handling PR mandates and procuring due share of voice for multiple leading brands across varied industries and domains. It gives me immense pleasure to join the team, and look forward to working with all stakeholders to position our services as a leader in the industry,” said Harbinder Singh on his new role.

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Singh is an exceptionally creative expert with a vast experience of over 30 years across advertising, marketing and brand building. Alumnus of the country’s most prestigious educational institutions – IIM-Lucknow and IIM-Bangalore – Harbinder has worked for a slew of national as well as global brands, including Nestle, Citibank, ITC Hotels, Adidas etc. He has also played a pivotal role in fostering the growth and positioning of real estate entity Eldeco where he worked for nearly 16 years.

Saints Art is a strategic PR firm that has been steering PR mandates for businesses across diverse industries, such as FMCG, Entertainment, F&B, Alcobev, Fintechs, Microfinance, IT and Lifestyle. Over the past 15 years, the company has consulted over 500 national as well as international brands & individuals.

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Awards

Hamdard honours changemakers at Abdul Hameed awards

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NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul Hameed Excellence Awards to figures who have left their mark across healthcare, education, sport, public service and the arts.

The ceremony, attended by minister of state for defence Sanjay Seth and senior officials from the ministry of Ayush, celebrated individuals whose work blends professional success with a sense of public purpose. It was as much a roll call of achievement as it was a reminder that influence is not measured only in profits or podiums, but in people reached and lives improved.

Among the headline awardees was Alakh Pandey, founder and chief executive of PhysicsWallah, recognised for turning affordable digital learning into a mass movement. On the sporting front, Arjuna Awardee and kabaddi player Sakshi Puniya was honoured for her contribution to the game and for pushing women’s participation onto bigger stages.

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The cultural spotlight fell on veteran lyricist and poet Santosh Anand, whose songs have echoed across generations of Hindi cinema. At 97, Anand accepted the honour with characteristic humility, reflecting on a life shaped by perseverance and hope.

Healthcare honours spanned both modern and traditional systems. Manoj N. Nesari was recognised for strengthening Ayurveda’s place in national and global health frameworks. Padma shri Mohammed Abdul Waheed was honoured for his research-backed work in Unani medicine, while padma shri Mohsin Wali received recognition for his long-standing contribution to patient-centred care.

Education and social development also featured prominently. Padma shri Zahir Ishaq Kazi was honoured for decades of work in education, while former Meghalaya superintendent of Police T. C. Chacko was recognised for public service. Goonj founder Anshu Gupta received an award for his dignity-centred rural development initiatives, and the Hunar Shakti Foundation was honoured for empowering women and young girls through skill development.

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The Lifetime Achievement Award went to former IAS officer Shailaja Chandra for her long career in public healthcare and governance, particularly in the traditional systems under Ayush.

Speaking at the event, Hamdard chairman Abdul Majeed said the awards were a tribute to those who combine excellence with empathy. “These awardees reflect Hakeem Sahib’s belief that healthcare, education and public service must ultimately serve humanity,” he said.

Minister Seth struck a forward-looking note, saying India’s young population gives the country a unique opportunity to become a global destination for learning, health and wellness by 2047.

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The ceremony also featured the trailer launch of Unani Ki Kahaani, an upcoming documentary starring actor Jim Sarbh, set to premiere on Discovery on 11 February.

Instituted in memory of Unani scholar and educationist Hakeem Abdul Hameed, the awards have grown into a national platform that celebrates those building a more inclusive and resilient India. For one evening at least, the spotlight was not just on success, but on service with substance.

 

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