iWorld
QYOU Media India launches channel With Sadhguru
Mumbai: Known to produce and distribute content created by social media stars and digital content creators, QYOU Media India announces that it has entered into a partnership with globally recognised spiritual leader, Sadhguru, to launch a new eponymous channel dedicated to delivering his holistic and inspirational spiritual and wellness programming. In association with the Isha Foundation, the channel aims to impart his renowned practical wisdom and powerful yogic practices to help viewers manage their body, mind, emotions and fundamental life energy.
The channel will feature the yogi, mystic and spiritual master, Sadhguru’s candid interviews with Indian and international personalities, enlightening lectures and life lessons, calming and enriching music from the library of the Sounds of Isha along with guided meditation and yoga for inner well-being. Viewers will be provided with an opportunity to embark on a journey of personal growth and provided with a unique space for unbridled expressions on life, mysticism and spirituality. Sadhguru has built an extraordinary following on social platforms with over 25 million worldwide followers and subscribers across YouTube, Instagram, Twitter and more.
Sadhguru TV Powered by QYOU Media will be exclusively available on the Q Play app along with leading Connected TV platforms including Samsung TV Plus, Amazon Fire TV, Xiaomi, TCL, One Plus and dozens of other Connected TV (CTV) brands. The new channel adds a major new category to strengthen QYOU Media India’s growing list of channels in the emerging FAST (Free Ad Supported TV) channel ecosystems that are rapidly becoming a phenomenon both in India and globally for attracting massive television viewership and accompanying advertising revenue.
Speaking on launch of Sadhguru TV Powered by QYOU Media, QYOU Media India COO Krishna Menon said, “Since the launch of QYOU Media India we have been introducing universally appealing channels that are genre-defining. Our partnership with the Isha Foundation for the launch of ‘Sadhguru TV’ on Connected TV is a testament to our commitment for our viewers. The channels thought-provoking programming is sure to take viewers on a transformative journey filled with growth and self-discovery. We are certain that the channel will keep viewers engaged, positively and help us build QYOU Media India as a one stop destination for quality and differentiated content.”
iWorld
WhatsApp may soon let users to pick who sees their status updates
The messaging giant is borrowing a page from Instagram’s playbook as it pushes to give users finer control over their social circles.
CALIFORNIA: WhatsApp is quietly working on a feature that could make its Status function considerably smarter and considerably more private.
According to reports from beta tracking platforms, the app is testing a tool called Status lists, which would allow users to create named groups such as close friends, family and colleagues, and control precisely which group sees each update. It is a meaningful step up from the platform’s current blunt instruments, which offer only three options: share with all contacts, exclude specific people, or manually select individuals each time.
The new feature draws an obvious comparison with Instagram’s Close Friends function, and the resemblance is unlikely to be accidental. Both platforms sit within Meta’s family, and the company has been nudging them toward a common logic of audience segmentation for some time.
The move also fits neatly into WhatsApp’s broader privacy push. The platform has been rolling out enhanced chat protections and is exploring the introduction of usernames, which would allow users to connect without exchanging phone numbers. Status lists extend that philosophy from messaging into broadcasting.
Meanwhile, Status itself has been evolving well beyond its origins as a simple photo-and-text slideshow. The feature now supports music stickers, collages, longer videos and interactive elements, pushing it closer to the social-media-style story format pioneered by Snapchat and refined by Instagram. In that context, finer audience controls are not merely a privacy feature. They are a precondition for people sharing more.
The feature remains in development and has not been confirmed for release. WhatsApp routinely tests tools that are later modified or quietly shelved. But the direction of travel is clear: the app wants Status to be a destination, not an afterthought. Letting users decide exactly who is in the audience is how it gets there.
