Hindi
InCred Finance and Tarla Dalal biopic promote entrepreneurship
Mumbai: InCred Financial Services Ltd (InCred Finance), new-age tech and analytics driven NBFC, has announced a partnership with the highly anticipated Tarla Dalal biopic, based on the life of the legendary home chef and Padma Shri award-winner, Tarla Dalal.
InCred’s brand association through its InCred Business Loans vertical, resonates with the spirit of the film that celebrates the aspirations of small business owners across India and symbolises the belief that with big dreams and unwavering confidence, anything is possible.
Through this collaboration, InCred Finance is showcasing its business loan product in a co-branded promotional campaign that includes film footage and a byte from Huma Qureshi, who portrays Tarla Dalal in the movie. The video highlights how InCred’s business loans can empower every entrepreneur, enabling them to achieve greater business success.
InCred founder & Group CEO Bhupinder Singh commented on the partnership, saying, “We are thrilled to collaborate with the creators of this remarkable biopic on Tarlaji. She is an inspiration to many – and especially to women. Entrepreneurs are the foundation of the Indian economy, playing a pivotal role in fostering innovation, generating employment opportunities, and contributing to economic growth. We, at InCred, are committed to supporting entrepreneurs by offering them hassle-free and quick business finance.”
RSVP Movies producer Ronnie Screwvala said “Through this film and our partnership with InCred, we aim to fuel the passion that Indians have for entrepreneurship and encourage them to pursue their desires, setting a great example for future generations. It is a tribute to entrepreneurs and leaders who work relentlessly, conquering all challenges in their path.”
Hindi
Marico founder Harsh Mariwala’s book Harsh Realities set for film adaptation
Almighty Motion Picture taps Karan Vyas to script Marico story
MUMBAI: Almighty Motion Picture is turning its lens on India Inc., with plans to adapt Harsh Realities: The Making of Marico into a screen project. The story charts the rise of Harsh Mariwala, the chairman and founder of Marico, and is currently in early development, according to a report by Variety.
Writer Karan Vyas, known for his work on Scam 1992, Scoop and Made in India – A Titan Story, is attached to pen the screenplay. The project continues the studio’s growing interest in real-life Indian narratives that blend business with human drama.
At the heart of the story lies a defining moment in 1987, when Mariwala chose to step away from the family-run Bombay Oil Industries and strike out on his own. What followed was not just the creation of a company, but the reinvention of a legacy. Marico would go on to become a global FMCG player, with brands like Parachute, Saffola, Set Wet and Livon becoming household names, reaching nearly one in three Indians.
The source material, co-authored by Mariwala and renowned business strategist Ram Charan, offers more than a boardroom chronicle. It captures the grit behind the growth, the risks behind the rewards and the leadership lessons forged along the way.
The adaptation aims to move beyond balance sheets and brand milestones, focusing instead on the person behind the enterprise. Expect a narrative that leans into the emotional stakes of entrepreneurship, where decisions are as personal as they are professional.
Today, Marico draws about a quarter of its revenue from international markets across Asia and Africa, reflecting its steady transformation from a domestic player into a multinational force. Yet, if the makers have their way, the screen version will remind audiences that every global success story begins with a leap of faith.
With development set to begin soon, this is one business story that may just trade spreadsheets for storytelling, and profit margins for moments that linger
