MAM
WIREDUS secures CREDAI National account for social media marketing
Mumbai: Wiredus, an eminent digital marketing agency, has successfully secured the esteemed social media marketing mandate for CREDAI National, the eminent apex association of real estate developers in India, boasting a vast network of over 12,000 members nationwide.
According to Wiredus, they have been entrusted with the crucial responsibility of managing CREDAI National’s social media marketing endeavours, encompassing the development and execution of comprehensive content strategies, adeptly managing various social media channels, and augmenting brand recognition through meticulously crafted organic campaigns.
The acquisition of this mandate, as reported by Wiredus, emerged victorious after a rigorous evaluation process involving multiple agencies, thereby reinforcing Wiredus’ industry standing and excellence.
“We are elated to embark on this journey alongside the revered organization that is CREDAI National, firmly believing that our profound expertise and profound understanding of the digital domain will empower us to assist CREDAI in effectively engaging their target audience and attaining their overarching marketing objectives,” expressed Wiredus founder & director Ravish Yadav.
Despite being a relatively nascent player in the market, Wiredus has been rapidly gaining ground, owing to its exceptional prowess and an immensely adept team of digital marketing connoisseurs who possess an extensive reservoir of experience and expertise.
CREDAI, representing Bani G Anand, expressed equal enthusiasm and eagerly anticipated the association with Wiredus. She highlighted the collective objective of augmenting CREDAI’s brand visibility while concurrently raising awareness regarding the dynamic real estate sector in India.
MAM
Visa India Group Country Manager Sandeep Ghosh steps down
Seasoned payments executive exits after more than four years with the company.
MUMBAI: Sandeep Ghosh has decided to swipe out of Visa after more than four years of steering the payments giant’s operations across India and South Asia. Visa Inc. has announced that Sandeep Ghosh is stepping down from his role as group country manager for India and South Asia. The company confirmed that a successor has already been identified and will be announced shortly.
Ghosh joined Visa in March 2022 and played a key role in expanding the company’s digital payments footprint and strengthening partnerships with banks and fintech firms in the region. His tenure coincided with a period of rapid growth in India’s electronic payments ecosystem.
Before joining Visa, Ghosh was a partner in financial services consulting at EY. With over 35 years of experience spanning financial services, consulting, and FMCG sectors across more than 25 countries in Asia, Europe, Africa, and the Middle East, he has held leadership roles at AXA, Citibank, ANZ, RBS, and PepsiCo. He holds an MBA in Marketing and Strategy from IIM Ahmedabad and a Bachelor of Commerce from the University of Mumbai.
His departure comes as Visa continues to deepen its push into digital transactions and expand collaborations across South Asia.
In the fast-moving world of digital payments, where transactions happen in the blink of an eye, Ghosh’s exit marks the end of a significant chapter for Visa in one of its most important growth markets. The company now prepares to hand the baton to a new leader as it keeps the momentum going.
