Brands
Neha Malhotra joins Zee Music Company as SVP- marketing
After entrepreneurial stint, she returns to music biz with sharper focus
MUMBAI: Neha Malhotra has joined Zee Music Company as senior vice president – marketing, marking a return to the music industry after a year-long entrepreneurial stint.
Malhotra most recently founded and led OneNative Content Studio, where she worked as a partner, focusing on strategic marketing, business strategy and content-led brand solutions. Her move back into a large music label signals a shift from building independently to scaling within an established ecosystem.
Prior to this, she spent over four years at Saregama India Ltd., where she held multiple leadership roles including assistant general manager, chief marketing manager and senior marketing manager. Her tenure saw her work across artist marketing, campaign strategy and brand positioning in a rapidly evolving digital music landscape.
Her earlier career spans stints at IN10 Media and Gipsy Hospitality & Destinations Pvt. Ltd., where she led integrated marketing campaigns, public relations and brand launches across entertainment and hospitality verticals. She also held roles at Tata Sky Ltd and UTV, building a foundation in content acquisition and media strategy.
Sharing the update, Malhotra reflected on her journey over the past year, describing it as a phase shaped by “pressure, perspective and learning what leadership really looks like when things aren’t certain.” She added that the experience of building from scratch helped sharpen her instincts and approach to decision-making.
At Zee Music Company, she is expected to lead marketing strategy and drive artist-led storytelling, at a time when music labels are increasingly competing for audience attention across digital platforms.
Her appointment underlines a broader trend of seasoned marketing leaders blending entrepreneurial experience with corporate scale. As Malhotra steps into her new role, the focus will be on turning that hybrid perspective into campaigns that not only cut through the noise but also stay true to the music.
Brands
Ofis Square appoints Yami Gautam Dhar as brand ambassador
Actress to champion flexible workspaces as company expands in Delhi NCR.
MUMBAI: Ofis Square has found its perfect workspace muse and she comes with star power and a grounded, ambitious vibe. The premium coworking and managed workspaces brand has announced the appointment of popular actress Yami Gautam Dhar as its brand ambassador. This marks a significant milestone as Ofis Square continues to rapidly expand its presence across Delhi NCR.
Since its inception in 2022, Ofis Square has carved a niche in the Indian corporate landscape with its “Future Works Here” philosophy. The brand focuses on creating thoughtfully designed, technology-enabled environments that foster innovation, collaboration, and the evolving needs of modern businesses.
Yami Gautam Dhar, known for her credible image and strong connection with modern Indian audiences, perfectly aligns with the brand’s aspirational positioning.
Ofis Square founder Saroj Mittal said, “Yami brings with her a credibility and an energy that genuinely reflects our community people who are ambitious, grounded, and serious about what they do. We’re proud to have her with us as we step into this next phase of growth.”
Yami Gautam Dhar expressed her excitement, “Ofis Square isn’t just building workspaces; it’s trying to change the conversation around how India works. There’s a whole generation of founders, freelancers, and business leaders working differently in spaces that actually inspire them. I’m excited to be part of a brand that’s building for them.”
The collaboration reflects Ofis Square’s commitment to strengthening its role in shaping India’s evolving workplace culture through community building, networking, and industry engagement.
In the competitive world of flexible workspaces, Ofis Square has made a smart move by bringing in a relatable and aspirational face. With Yami Gautam Dhar on board, the brand is set to make workspaces not just functional, but truly inspiring.
