MAM
Konica Minolta celebrates 150 years of digital printing innovation with PrintXpress roadshow
Mumbai: Honouring 150 years of innovations in digital printing, Konica Minolta’s PrintXpress buses had a triumphant journey touching the base location once again post “PrintXpress – Innovations in Print” on the road journey. The unique roadshow, which commenced on March 21st, 2023, and after five months commended a triumphant journey, showcasing Konica Minolta’s commitment to Meeting the Unmet, potential clientele across the hinterland of India. The campaign covered 150+ cities across India, only Tier-two, three, and four cities, with a remarkable in-person attendance of over 3,000 customers, covering a notable over 48,000 kilometres.
The journey at PrintXpress unfolded from Greater Noida, with four buses outfitted with digital presses, to demonstrate two live engines for the visitors to experience the benefit and explore new business opportunities with AccurioPrint C4065 and high chroma engine AccurioPress C73hc. Also, there was a finished print application zone to provide an experience of MGI samples. The campaign buses embarked on separate routes across the country, to display the products’ functionality in the avenues of Digital printing and Print-on-Demand, to both prospective and current clients, across towns such as t-Gorakhpur, Samastipur-Tezpur, Ranipet-Gingee, Karwar, and Kavali, among others.
The campaign’s philosophy was grounded in the democratisation of efficient, cost-effective printing solutions. Rural businesses often face barriers to access modern printing practices due to limited resources, logistical challenges, and a lack of awareness. The PrintXpress campaign sought to remove these barriers by providing live demonstrations and tangible experiences of the benefits digital printing could offer. While digital printing and print-on-demand were already witnessing an economic upswing in more urban settings, the campaign aimed to bridge the gap by introducing these transformative technologies to the heart of rural India.
By demonstrating digital printing capabilities that meet short run job requirements, Konica Minolta promotes inclusive growth methodologies, that allow untapped clientele among small businesses with heavy-duty engines to accommodate and accelerate exponential business outcomes.
During the PrintXpress campaign, over 3,000 customers, spread across 48,000 kilometres of the country, experienced the vast potential and applications of digital printing and Print-on-Demand, realising the economical feasibility with Konica Minolta’s Production Printers. Konica Minolta’s commitment to reaching out to customers with heavy-duty engines underscores our dedication to accelerating growth and supporting its customers’ journey. The campaign successfully explored uncharted territories, providing businesses with insights into sustainable workflows in the printing, imaging, and document management domains.
Konica Minolta Business Solutions India Pvt. Ltd. managing director Katsuhisa Asari said, “Quicker turnaround time, cost-effectiveness, web-to-print solutions, variable data printing and the ability to create on-demand prints are just some of the ways that small to medium print businesses can create differentiated, elevated business opportunities, that enhance business outcomes for clients and employees while accommodating growth. Konica Minolta is committed to delivering solutions, across geographies and business scales. The aim of this one-of-a-kind activity was to make the dreams of small print businesses come to fruition and bolster their position as upcoming entrepreneurs. Sustainable workflows in the printing, imaging, and document management domains, are constantly made accessible by Konica Minolta’s cutting-edge innovations, especially in undiscovered yet potent business locations.
Merging the network of small print businesses with Konica Minolta’s dependable print solutions, the PrintXpress campaign enabled Konica Minolta to engage a fresh clientele, to whom we endeavour to consult, support, and assist throughout their print journey with Konica Minolta.”
Digital
Content India 2026 opens with a copro pitch, a spice evangelist and a £10,000 prize for Indian storytelling
Dish TV and C21Media’s three-day summit puts seven ambitious projects before an international jury, and two walk away with serious development money
MUMBAI: India’s content industry gathered in Mumbai this March for Content India 2026, a three-day summit organised by Dish TV in partnership with C21Media, and it wasted no time making a statement. The event opened with a Copro Pitch that put seven scripted and unscripted television concepts before an international panel of judges, and by the end of it, two projects had walked away with £10,000 each in marketing prize money from C21Media to support development and international promotion.
The jury, comprising Frank Spotnitz, Fiona Campbell, Rashmi Bajpai, Bal Samra and Rachel Glaister, evaluated a shortlist that ranged from a dark Mumbai comedy-drama about mental health (Dirty Minds, created by Sundar Aaron) to a Delhi coming-of-age mystery (Djinn Patrol, by Neha Sharma and Kilian Irwin), a techno-thriller about a teenage gaming prodigy (Kanpur X Satori, by Suchita Bhatia), an investigative crime drama blending mythology and modern thriller (The Age of Kali, by Shivani Bhatija), a documentary on India’s spice heritage (The Masala Quest, hosted by Sarina Kamini), a documentary on competitive gaming (Respawn: India’s Esports Revolution, by George Mangala Thomas and Sangram Mawari), and a reality-horror competition merging gaming and immersive fear (Scary Goose, by Samar Iqbal).
The session was hosted by Mayank Shekhar.
The two winners were Djinn Patrol, backed by Miura Kite, formerly of Participant Media and known for Chinatown and Keep Sweet: Pray & Obey, with Jaya Entertainment, producers of Real Kashmir Football Club, also attached; and The Masala Quest, created and hosted by Sarina Kamini, an Indian-Australian cook, author and self-described “spice evangelist.”
The summit also unveiled the Content India Trends Report, whose findings made for bracing reading. Daoud Jackson, senior analyst at OMDIA, set the tone: “By 2030, online video in India will nearly double the revenue of traditional TV, becoming the main driver of growth.” He noted that in 2025, India produced a quarter of all YouTube videos globally, overtaking the United States, while Indians collectively spend 117 years daily on YouTube and 72 years on Instagram. Traditional subscription TV is declining as free TV and connected TV gain ground, forcing broadcasters to innovate. “AI-generated content is just 2 per cent of engagement,” Jackson added, “highlighting the dominance of high-quality human content. The key for Indian media companies is scaling while monetising effectively from day one.”
Hannah Walsh, principal analyst at Ampere Analysis, added hard numbers to the picture. India produced over 24,000 titles in January 2026 alone, with 19,000 available internationally. The country now accounts for 12 per cent of Asia-Pacific content spend, up from 8 per cent in 2021, outpacing both Japan and China. Key exporters include JioStar, Zee Entertainment, Sony India, Amazon and Netflix, delivering over 7,500 Indian-produced titles abroad each year. The top importing markets are Saudi Arabia, the UAE, Egypt, the United States and the Philippines. Scripted content dominates globally at 88 per cent, with crime dramas and children’s and family titles performing particularly strongly.
Manoj Dobhal, chief executive and executive director of Dish TV India, framed the summit’s ambition squarely. “Stories don’t need translation. They need a platform, discovery, and reach, local or global,” he said. “India produces more movies than any country, our streaming platforms compete globally, and our tech and creators win international awards. Yet fragmentation slows growth. Producers, platforms, and tech move in different lanes. We need shared spaces, collaboration, and an ecosystem where ideas, technology, and people meet. That is why we built Content India.”
The data, the pitches and the prize money all pointed to the same conclusion: India is not waiting for the world to discover its stories. It is building the infrastructure to sell them.
