Brands
Divorced singles choose emotional safety over grand Valentine’s gestures: Rebounce
Rebounce survey shows steady love and clear intentions win hearts this Valentine’s
MUMBAI: Valentine’s Day is usually about flowers, fancy dates, and dramatic declarations of love. But for India’s divorced singles, it seems less is more. A recent survey by Rebounce, the matchmaking app for second chances, finds that 49 per cent of divorced and separated singles now prioritise consistent emotional safety over flashy displays of affection.
Rebounce founder and CEO Ravi Mittal said, “Our users have lived through loss and learned hard lessons. They are drawn to consistency, emotional reliability, and genuine intention. Grand gestures may sparkle for a day, but steady care lasts a lifetime.”
The survey polled 5,748 divorced, separated, and widowed individuals across metro and suburban India, aged 27 to 45, including single parents and those without children.
Singles looking for a second chance are no longer impressed by sudden bursts of affection. Nine in ten users said the emotional drop after a Valentine’s high is not worth it. Around 39% of men and women said regular communication, predictable behaviour, and emotional availability are the gifts they really crave, both on special days and ordinary ones.
Supriya, 36, from Delhi, said, “Being too nice on Valentine’s Day and indifferent the rest of the year reminds me of my first marriage, which ended badly. Steady effort, even if understated, is the new romantic currency.”
Nearly half of female users aged 30 to 40 said they value transparency about a partner’s intentions over extravagant gifts. Sulagna, 33, an IT professional, shared, “I’ve already tried the let’s-figure-it-out approach and it failed. Now, upfront conversations and clarity about intentions are all I ask.”
For many divorced singles, grand gestures lose meaning if they are not backed by everyday effort. Among 3,627 respondents from tier 1 and 2 cities, six in eight said lavish gifts mean little if emotional neglect is the norm the rest of the year. Jayadweep, 39, a single dad, said, “Small daily efforts, like asking how I am or remembering little things like my medicine, matter far more than expensive gifts on Valentine’s Day.”
For singles giving love a second chance, it seems steady care, honesty, and emotional reliability are the ultimate acts of romance, no roses or fireworks required.
Brands
Safex Group appoints Richa Malhotra as group chief financial officer
Former Standard Chartered executive to steer finance
NEW DELHI: Safex Chemicals has appointed Richa Malhotra as group chief financial officer, strengthening its leadership team as the company prepares for the next phase of expansion in specialty chemicals and global agrochemicals.
In her new role, Malhotra will lead the group’s financial strategy, capital architecture and governance framework as Safex scales operations across multiple verticals including branded formulations, specialty chemicals and contract manufacturing.
A chartered accountant and graduate of Shri Ram College of Commerce, University of Delhi, Malhotra brings more than two decades of experience in business finance, strategic planning, corporate banking and client management.
Before joining Safex, she served as executive director, financial markets at Standard Chartered, where she led teams across India and Sri Lanka and worked closely with large corporates, global subsidiaries and commercial banking clients. Her expertise includes capital structuring, treasury operations, risk management and financial markets led financing solutions.
Safex Group promoter director and joint managing director Piyush Jindal, said the appointment comes at a pivotal time for the company. “Safex stands at an inflection point as we build an integrated platform across branded formulations, specialty chemicals and contract manufacturing. Richa’s experience across global financial institutions will strengthen our financial discipline and help unlock value across the group,” he said.
Malhotra said she was looking forward to contributing to the company’s next chapter of growth. “Safex has built a strong reputation over 35 years with its focus on integrity, innovation and agricultural insight. I am excited to be part of the organisation as it expands its footprint in India and global markets,” she said.
The appointment comes as Safex continues to strengthen its financial foundations and scale operations internationally, positioning itself for future growth milestones.








