Brands
Aerem names Anupam Agrawal COO at solar lender NetZero Finance
MUMBAI: Aerem Group, a full-stack platform for distributed solar, has appointed Anupam Agrawal as chief operating officer of its RBI-licensed subsidiary, NetZero Finance. The move sharpens Aerem’s push to unclog credit for rooftop solar as demand accelerates across homes, MSMEs and EPCs.
NetZero Finance bills itself as India’s only solar-focused NBFC, offering collateral-free loans for rooftop systems, supply-chain finance and a slick, app-led journey via Aerem. The platform says it has already enabled more than 1.2 GW of projects across industrial, commercial and residential users, working with EPC partners nationwide.
Agrawal, a chartered accountant and ISB MBA, brings nearly two decades across fintech and regulated finance. He has held senior roles at Edelweiss, Cars24 Financial Services, Drip Capital and Cashfree Payments, spanning strategy, underwriting, risk, operations and governance. His brief: build scale without wobble, launching new credit lines, hardening risk frameworks and keeping regulators comfortable.
The appointment underlines Aerem’s blend of fintech and clean energy. The group supports more than 3,200 EPC partners and estimates its platform, including AeROC monitoring and Aerem Asset Assurance, have helped avoid over 35 million tonnes of CO₂.
Brands
Faber-Castell India appoints Sunaina Haldar as director – marketing
With stints at Tata, SleepyCat and ADF Foods under her belt, Haldar is primed to redraw Faber-Castell’s brand story
MUMBAI: Faber-Castell India has poached Sunaina Haldar from ADF Foods, appointing her director – marketing as the German stationery brand looks to muscle up in a category that is rapidly reinventing itself around creativity and self-expression.
Haldar hit the ground running. “My first couple of weeks have been incredibly energising, understanding consumers, visiting markets, engaging with retailers and immersing myself into the world of Faber-Castell Group,” she said.
She arrives with considerable firepower. At ADF Foods, Haldar ran marketing across India and international markets for a portfolio spanning Ashoka, Aeroplane, Camel and ADF Soul. Before that, she was vice-president – marketing at direct-to-consumer mattress brand SleepyCat, where she helmed brand, content and performance marketing. Her résumé also includes a stint leading marketing, new product development and CRM for Tata SmartFoodz at Tata Consumer Products, no small proving ground.
Between corporate roles, Haldar also operated as a fractional CMO for early-stage startups, building marketing strategy and operational structures from scratch, a signal that she knows how to move fast with limited resources.
With 18 years straddling FMCG, D2C and the startup world, Haldar now takes the reins at a brand that has long owned the classroom but is clearly hungry for the living room. In a stationery market where the pencil has become a lifestyle statement, Faber-Castell has picked someone who knows exactly how to sell that story.








