iWorld
Hungama OTT ramps up 2025 slate with bold, binge-ready originals
MUMBAI: Hungama OTT has stepped firmly into the big league in 2025, strengthening its reputation as one of the fastest-growing Hindi-speaking streaming platforms. Backed by a steady stream of thrillers, crime sagas, psychological dramas and boundary-pushing narratives, the platform delivered a slate designed to keep audiences glued all year.
The year opened with Personal Trainer, a dark Mumbai-set thriller led by Tinaa Dattaa. It followed an affair gone wrong and a death that unravels a dangerous maze of betrayal. February brought Pati Patni Aur Padosan, a psychological crime drama where Yukti Kapoor’s character becomes dangerously obsessed with a mysterious neighbour.
March delivered two heavy hitters. Kab Kyun Aur Kahan explored a chain of brutal murders pulling the CBI into a high-profile investigation, while Khadaan, set in a mining village, blended folklore with crime as Aly Goni’s inspector probed a chilling family mystery.
April saw the return of Hasratein 2, the platform’s most-watched original, expanding its anthology of bold, emotional stories centred on women’s desires and inner conflicts. May’s Mona Ki Manohar Kahaniyan kept the tension high with Srishty Rode as a murder suspect spinning stories inside an interrogation room.
June doubled down on deception. Judwaa Jaal featured Monalisa in a gripping dual role, while Badass Begum put Divyaa Agarwal at the heart of a gritty rise-to-power drama set in Mumbai’s underworld.
In July, Rose Garden brought mystery and romance to a Punjabi village, and August’s Let’s Play Blind took viewers into the high-stakes world of elite gambling and revenge.
September’s Rishton Ka Chakravyuh traced the transformation of a timid housewife forced into danger, while October’s Yeh Hai Sanak served a heady mix of desire, rivalry and family secrets.
November’s Dirty Scams featured five standalone stories of cons helmed by bold female leads, and the year closed with Vinny Ki Kitaab, a December drama about a housewife whose accidental literary fame sparks a powerful personal reinvention.
With a line-up spanning small towns, big cities, shadowy secrets and sharp twists, Hungama OTT’s 2025 slate shows a platform eager to take risks and ready to claim its place in India’s crowded streaming arena.
iWorld
Google, Tiger Telly unveil IPL-set micro-drama A Perfect Match
Six-part series blends romance and search tech amid cricket frenzy
MUMBAI: Google has extended its collaboration with Tiger Telly to launch A Perfect Match, a six-part micro-drama rolling out through the ongoing Indian Premier League season.
The campaign unfolded with a breadcrumb trail of intrigue, starting from a cryptic manuscript tease by Zoya Akhtar, followed by behind-the-scenes glimpses featuring Ishaan Khatter and Sara Arjun. The first chapter dropped over the weekend, introducing Kabir and Navya, whose first date takes an unexpected turn with a timely assist from Google Search.
Set against India’s enduring love affair with cricket, the series blends a light romantic narrative with everyday technology use. Five more episodes will roll out during the IPL season, building a story that is equal parts flirtation and functionality.
Written by Zoya Akhtar and directed by Arjun Varain Singh, the project continues the creative partnership within Tiger Baby. Singh, who previously directed Kho Gaye Hum Kahaan, returns to helm a story that leans into intimacy and relatability while quietly showcasing Google’s search capabilities.
The performances by Khatter and Arjun anchor the narrative in authenticity, making the tech integration feel less like a feature and more like a natural part of modern relationships.
Speaking about the collaboration, Tiger Telly writer & executive producer Zoya Akhtar said, “At Tiger Telly, we have always chased stories that live in the quiet, real moments, and A Perfect Match does exactly that. Two people, the excitement of the IPL, and Ishaan and Sara bringing something so genuine to it that it surprises you. It’s been great to collaborate with Google again as their allies in brand storytelling.”
Director Arjun Varain Singh added, “Delighted to have been a part of this project with Tiger Telly and Google. I have long admired Zoya and Reema and the stories they’ve consistently empowered. Working with Sara was a total joy and we had a blast shooting for the films.”
Positioned as an end-to-end creative studio, Tiger Telly continues to expand its footprint across branded storytelling, from commercials to long-form content, working with brands including Google, Vivo and Nykaa.
With A Perfect Match, the collaboration strikes a neat balance between romance and relevance, proving that even in the middle of cricket mania, there is room for a little love story powered by search.
