Brands
Right4Paws raises Rs 14 crore in series A funding
MUMBAI: Right4Paws, a premium pet nutrition brand from Coimbatore-based Pet Prakalp India Pvt Ltd, has raised Rs 14 crore in a series A funding round, signalling growing investor appetite for India’s fast-evolving pet care market.
The round was backed by a group of high net-worth individuals, with Three Pins Capital Ltd, UAE, acting as advisor to the transaction. In a sector where early and mid-stage pet food companies often raise modest sums, the size of the round stands out and underlines confidence in both the brand and the broader category.
The fresh capital will be channelled into expanding manufacturing infrastructure, scaling production and strengthening research and development. Right4Paws also plans to hire specialised talent, launch new products tailored to different life stages and functional needs, widen its distribution across India and lay the groundwork for global exports.
Pet Prakalp India Pvt Ltd serves as the company’s research, innovation and manufacturing engine, while Right4Paws operates as the consumer-facing brand. Together, they aim to bridge a long-standing gap in India’s pet food landscape by blending whole-food nutrition with the reliability and convenience of commercial formats.
India’s pet food market is estimated at around Rs 5,000 crore, supported by more than 40 million companion animals and growing at roughly 20 per cent annually.
“This fundraise marks a major milestone in our mission to raise the bar for pet nutrition in India,” said Right4Paws founder and director Dhanu Roy. “Our science-led formulations, developed with veterinary nutritionists in the UK and backed by years of research, are designed around how pets actually digest food, supporting better health and longer lives.”
Co-founder and director Sameer Achan said the strong investor response reflected growing recognition of the company’s differentiated philosophy and long-term vision. “This capital gives us the platform to scale faster, enter new categories and prepare for international markets, while staying focused on transparency and real health outcomes for pets,” he added.
What sets Right4Paws apart is its focus on species-appropriate, whole-food nutrition, moving away from heavily processed ingredients and synthetic additives. Central to this approach is its patent-awaited multi factor controlled dehydration technology, designed to preserve nutrients and natural characteristics. The brand works closely with global research institutions and veterinary experts, and its products have undergone independent feeding trials.
With expanding manufacturing capabilities and a widening footprint, Right4Paws is positioning itself as a home-grown challenger with global ambitions in India’s rapidly growing pet care industry.
Brands
Axis Bank named Official Banking Partner of DP World PGTI
Partnership supports all tournaments this season to grow professional golf in India.
MUMBAI: Axis Bank just teed up a hole-in-one partnership because when a bank sponsors golf’s biggest swing in India, even the fairways feel more financially secure. Axis Bank has been appointed Official Banking Partner of the DP World Professional Golf Tour of India (DP World PGTI), strengthening its commitment to sporting excellence and community engagement while backing the growth of professional golf across the country.
Under the partnership, Axis Bank will support all DP World PGTI tournaments this season, contributing to talent development, enhanced tournament experiences and wider fan engagement. The collaboration aligns the bank’s values of precision, discipline and trust with the Tour’s focus on performance and opportunity.
Axis Bank executive director Munish Sharda said, “We are pleased to partner with DP World PGTI as its Official Banking Partner. Golf embodies precision, discipline, and a pursuit of excellence qualities that strongly reflect who we are at Axis Bank. This association also strengthens our engagement with India’s growing premium customer segments, where the sport has a deep and enduring connect.”
Professional Golf Tour of India president Kapil Dev said, “We are extremely pleased to welcome Axis Bank as a Tour Partner of the DP World Professional Golf Tour of India. Partnerships of this stature play a vital role in strengthening the foundation of the Tour, enhancing opportunities for our players, and expanding the sport’s reach across the country.”
Professional Golf Tour of India CEO Amandeep Johl added, “Axis Bank’s strong legacy of excellence, innovation, and nationwide reach aligns perfectly with DP World PGTI’s goal to elevate professional golf in India and provide greater opportunities for our players.”
In a sport where every stroke counts and every partnership drives distance, Axis Bank isn’t just backing golfers, it’s investing in the fairway to future, turning India’s greens into a stage where precision meets passion and every drive has the power to inspire.
