News Broadcasting
AXN steals march over Star World, Zee English: Emediaplan study
MUMBAI: Action oriented AXN’s unwavering approach towards giving viewers ‘the buzz’ is paying off.
A study conducted by Emediaplan for the week starting 18 May C&S homes 4+ (Source TAM India) indicates that 17 of the top 25 programmes for Zee English, Star World and AXN belong to AXN. On top is Guinness World Records which aired on 21 May on AXN. It had a TVR of 0.3 and channel share of 1.09.
Zee English’s Women of Wrestling is in fourth place with a TVR of 0.18 and channel sahre of 1.2. Star World’s highly touted comedies in the evening 6-8 pm time band like EveryoneLoves Raymond are nowhere to be seen. It’s Baywatch Hawaii which aired on 24 May at 11 pm is in ninth spot with a TVR of 0.13 and channel share 0.77. This is followed by its wrestling programme TNA.
Other shows of AXN that have fared well are the reality oriented Fear Factor, news bulletin Rated X and the movie snippet Action Cuts.
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI:Â Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.
